Business

5 Tips For Making New Years Resolutions Like A Real Business

5 Tips For Making New Years Resolutions Like A Real Business

With the year drawing to a close, and the new one just around the corner, it is at this time many of us reflect on what has happened and what we plan to achieve. Year after year it is the same story. We make a couple resolutions, we give it a good go for a few weeks, and then we fall back into some old routines that keep us from making progress. Here’s how I like to tackle my resolutions and keep myself on track each and every year!

Shantanu Starick's Incredible Story of How He Managed to Spend No Money for Two Years

Shantanu Starick's Incredible Story of How He Managed to Spend No Money for Two Years

What is the value of a photograph? What is the right price for an hour of your work? Those are questions we tackle on a daily basis. Each of us has a different pricing structure depending on the type of job, overhead costs, difficulty, length and reputation. Two years ago, photographer Shantanu Starick decided to abandon the idea of money as a form of compensation and went with the unique concept of shooting for trade, and made/spent no money since. Instead of asking for X-amount of money for each job, all he asks for is a place to sleep, something to eat, and transportation.

‘Gotham From Above’ - Exclusive Interview And In-Air BTS Video With Vincent Laforet

‘Gotham From Above’ - Exclusive Interview And In-Air BTS Video With Vincent Laforet

Pressure, fear, joy, excitement – these are not uncommon emotions on any shoot. A few weeks ago, I spent a few hours in a helicopter above New York City with Vincent Laforet where we experienced all of these emotions. This exclusive interview and BTS video highlights not only what’s involved to produce aerial stills of this nature, but provides 5 key insights we can all apply to our own shoots.

Full Time Photographer Podcast: Advance Your Career While Driving in Your Car

Full Time Photographer Podcast: Advance Your Career While Driving in Your Car

I recently read a survey that said the average time a person spends driving a car is 4.3 years. Let me break that down for you. Let's say you live to be 75. That is 37,688 hours spent behind the wheel of a car! Most of us listen to music while we drive, but what if we took that time and devoted it to expanding our craft and making us better photographers? Over the past year I did just that, and the results speak for themselves.

Can't Take a Holiday this Holiday Season?

Can't Take a Holiday this Holiday Season?

Photographers around this time of the year, portrait and wedding photographers especially, tend to have clients banging down their doors for holiday photos and other must have product deliveries in time for Christmas. While the rest of the world is gearing up for a relaxing holiday, we often experience anything but. From Christmas cards to wedding albums — regardless of the client's procrastination all year — we're expected to produce our work in record time.

Transform Your Living Room Into A Practical Studio And Making It Work

Transform Your Living Room Into A Practical Studio And Making It Work

I guess I’ve always been different; I’ve never really yearned for a big studio space. As a freelance photographer, the majority of my clients require that I come to their location and shoot on-site. I have a strict organizational-mobile system to transport all my equipment which includes over 8 strobes, 2 scrims and a plethora of staging props and modifiers. I’m asked quite often about my studio and where I shoot all these incredible portraits and dramatic fashion editorials. The answer is easy; my living room.

“Don’t Be Afraid” – Emily Soto On What It Takes To Succeed As A Photographer Today

“Don’t Be Afraid” – Emily Soto On What It Takes To Succeed As A Photographer Today

Everything starts from nothing. Thousands dream of being full time photographers, but knowing how to start a business - and how to grow it - are really tricky parts of a complex equation. Emily Soto today celebrates 4 years of full time professional photography. In this exclusive interview, she shares insights on how she has grown her business, as well as the struggles, hardships and rewards she's encountered along the way. If you're curious about what it takes to make it as a successful photographer today, this might just provide the answers you've been looking for.

What Facebook’s New Search Feature Means for Your Business

What Facebook’s New Search Feature Means for Your Business

Last week Facebook rolled out a relatively minor update, but it may be one that has important consequences for your business' exposure on Facebook. Taking a break from changes to the the ever-evolving newsfeed algorithms (changes that have steadily decreased pages’ organic reach), this time Facebook switched their focus to the search capabilities of the social media platform. With the new changes, the Graph Search tool is now capable of searching through posts for content and keywords. What does this mean for your business page? Well, it appears that with a little diligence, your posts could see an increase in organic reach through this new feature.

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