Business

Learn How To Ask

Learn How To Ask

Very often it’s not the actual skill as a photographer that’s lacking, but rather the ability to ask and help someone solve a problem they have. In this video, Chris Do of Futur shares how you might be able to change your approach and thinking.

Is Email Marketing Profitable for Photographers?

Is Email Marketing Profitable for Photographers?

If you're trying to build a profitable business, you've probably heard people say you need to build an email list and do email marketing. But is that really so? And what kind of time and resources does it take to actually create an email list? Let’s go through it all and see why I don’t think email marketing is really worth it.

Creating Corporate Portraits for the Busy Professional

Creating Corporate Portraits for the Busy Professional

Today’s corporate hard-hitters are busy people who don’t always have time for an entire photo session when they look to you for business portraits. For this reason, you must be prepared to accomplish a variety of looks in a time-efficient manner. This video from Jay P. Morgan of The Slanted Lens focuses on the importance of making short work of corporate portraits.

Why Do You Suck at the Business of Photography?

Why Do You Suck at the Business of Photography?

As creatives, we tend to live our passions with every fiber of our being and eventually, some of us try to make money at this thing we once saw as an all-encompassing hobby, but what happens when you really try to make your passion a profession? Are you trying to make your photography a business or are you in the business of photography?