In theory, crowdfunding seems like one of the beautiful perks of the Internet: any entrepreneur with an idea and the will to bring it to fruition can receive the financial support of interested patrons from all around the world, and in return, those patrons get early and/or discounted access to an exciting new product. The reality is rarely so rosy, and as a consumer, you need to be aware of that.
The incredibly prolific David duChemin has managed to squeeze out some more great philosophical and metaphorical nuggets in the latest video of his "Vision is Better" series. Full of his usual optimism and encouragement, he verbally judo-rolls his way through the walls of failure and fear, to prepare you to finally start that large format pet photography business you've been thinking about. Speaking of pets, two words really stand out in this video: Pet. Rock. Greater words of encouragement you will never hear.
I regularly view vlogs and how-to videos on YouTube. It's a vital resource for any photographer or videographer, and we all know that it's been a compliment to our businesses in the visual arts industries. I've noted that the vloggers don't just monetize their YouTube channels with the ads that are displayed before the video starts. No, they use affiliate links to all the gear they used to make the video in the description below the video on YouTube. What will it mean for us if Amazon starts their own video platform like YouTube?
One of the best steps you can take for yourself and your photography business is setting goals. Being intentional about setting time aside to write out all of your goals can be one of the most powerful business strategies for the upcoming year. Not only does goal-setting help to solidify where you’d like to see yourself and your photography in the future, it also helps to create a clear-cut business plan for the year ahead. If you’re feeling lost or aimless within your photography business, you may want to give goal-setting a try.
As the year draws to a close, I'd like to share a personal story of my own journey. While everyone's story is different, I hope that you are able to find some lessons in both my wins and losses that will help you to push forward and make the coming year even better than the last.
Despite the rise of social media, having a website is still imperative in order to showcase your best – and not just latest – work as a photographer. Here, five professionals, including editors from the Guardian and the British Journal of Photography, offer an insight into what makes a photographer’s portfolio stand out.
World-renowned photographer Clay Cook decided to bring Christmas a bit early by hosting a livestream on the topic of marketing for photographers. Cook is an editorial and advertising photographer who works very heavily in the commercial space shooting editorial portraiture. Cook has worked with a myriad of national brands and celebrities throughout his career and is poised to offer great advice to any budding photography looking to begin a career in any commercial photography market.
With only a few days left in open enrollment, I'm seeing a lot of my friends on social media ask: "What is the best insurance for self-employed photographers?" If you live in the United States and are overwhelmed with the choices in private and market place insurance, let me give you a suggestion on one of the smartest types of insurance plans you can get for you and your family. Warning: this article is not exciting for photographers, but it could save you a lot of money in the long run.
Spelling may be a basic elementary school subject, but it seems more and more people spell things immensely wrong or simply use the wrong word. The words you use which may not even have anything to do with photography can and very likely will change how you are viewed by your customers.
When you’re running your own photography or videography business we all know that going out and shooting is only a small portion of the job. You have to make the connections to get the job. You have to go through the process of meeting with the client and assessing the needs to get the desired finished product. Then you have to find out the client’s budget and figure out how to accommodate them while charging properly for the shoot. After all that is said and done, and the project is finally coming to fruition the final thing left to do is send out the invoice for the job.