Recent Business Articles

Insuring your Photo/Video Business - What to Consider

When you decide to get serious and make your photo/video hobby a source of income, one thing that you need to look into is insurance. With the abundance of different plans available it's easy to become overwhelmed as to what coverage is right for you, but hopefully this guide can make that decision easier.

Fstoppers Original: Success in Photography

This year Patrick and I were invited to Gulf Photo Plus in Dubai to film a behind the scenes look of what it's really like to go to this exotic workshop. The experience itself was one of the highlights of my life but the most memorable moment for me was the few minutes I had with each of the instructors. I decided to interview them about the pitfalls of their careers and what it takes to become successful as a photographer.

Photoshelter & Agency Access Webinar: Ad Agencies’ Selection & Hiring Processes

On Tuesday June 4th, starting at 4pm ET, Photoshelter and Agency Access are teaming up to bring a behind-the-scenes look at what ad agencies are looking for from photographers. The webinar will feature former art producer and Agency Access creative consultant Kristina Hicks, who will discuss tips for getting noticed, how to craft email promos, details on direct mail pieces and creating leave behinds

App Developers: Stop Making Photo/Video Apps!

The explosion of the app development industry after the colossal growth of smartphone and tablet products in the market started out as a fantastic new tech segment worth watching. It has contributed significantly the rebirth of my beloved Bay Area and Silicon Valley. However, in recent months, this once proud and innovative space has devolved into an overcrowded, hyper competitive and absurdly redundant “look at me” marketplace. This is probably most true for apps based on taking and sharing photos and videos, and I’m getting really sick of it.

Is Working For Free Helping You Or Hurting The Industry?

This is a topic that many paid video and photo shooters tend to feel very strongly about, and I’ve tried to analyze my experiences for some rational thoughts on the matter. If you want your voice heard, leave your opinion in the comments, but first read about how one particular band actually offered pro and hobby photographers press access to shoot images of their performance. For a fee of $150.

One Method to Style and Photograph a High-End Watch

Aaron Nace at PHLEARN teamed up with professional product photographer Rob Grimm to demonstrate how a super high-end watch shoot would be put together. Check out how Grimm takes numerous shots and combines them into one advertising-quality image.

Want People to View Your Videos? New Data Confirms the Future is Social

While many of us are dedicated to producing great video content, we often neglect to think about how that content will be consumed by the masses. I spend so much time producing, directing, writing and editing video that by the time it's done, I neglect to give distribution as much consideration as I should. A recent study performed by Harris Interactive shows, somewhat unsurprisingly, that video is moving away from search and is more tightly tied to social sharing.

Canon Photographers Biggest Secret Exposed

A couple months ago, I made a post explaining the uses of the Canon Professional Services that is available to all Canon photographers using more than a couple pieces of professional equipment. The post got some backlash from some non-Canon users, exclaiming that their service was nothing special. Well, I'm back again, to drop the bomb on what makes it a class above the rest.

3 Minutes Of Setup And 2 Shutter Clicks : The Reality Of Celebrity Portraiture

Recently, I was hired by a corporate client to take the portrait of Rod Stewart here in New York City before a concert. After a day of pre-planning logistics, 4 cancellations/reschedules (same day), and 3 location changes, the shoot finally happened... and it took place in two shutter clicks. Now, this is not a complaint post or to prove what an intense shoot this was. This is merely the stark reality of what it's like to shoot celebrity portraits. You have to be ready for anything.

How to Go Pro Without Going Crazy

I'm James Robertson, a new addition to the Fstoppers writer staff and a full time commercial photographer/studio owner for the past year. I've joined the team to bring content to the readers who may find themselves either ready to jump into the professional world, or have already and are looking for tips to make life easier. I thought it would be good to start with an article that will give everyone some tips on simplifying the work load that comes with the industry through organization and planning ahead.

How to Sell Your Food Photography

If you are a professional, or an aspiring professional photographer, you rely on your photographic work to bring you financial rewards. Self satisfaction alone, won’t pay rent, put gas in your car, or food on the table. If you want to earn money from your pictures, then you will have to find someone to pay you for them. Here are a few strategies that you can implement to start selling your food photography!

Clever Explanation of How Facebook Shares Your Posts

Just about everyday another person is complaining that Facebook is only sharing their posts with a handful of their fans. They tried links, they tried pictures, videos even just posting text and throw their hands up in the area frustrated by the lack of people seeing their posts. I recently stumbled on this infographic that cleverly explains how Facebook's newsfeed algorithm is broken down. Great information worth checking out if you plan on trying to use Facebook successfully.

Has Canon Admitted The Difference Between The T4i and T5i is Nothing?

Canon fans were left wanting more after the announcement of the Canon Rebel T5i. Fans everywhere made comments on how it wasn't much of an upgrade from the t4i, and just a money grabbing attempt from Canon. Perhaps Canon has finally admitted that they're the same camera, as they're using old T4i ads, for the new T5i.

Stop Selling Yourself to Photographers

With social media ever present in our daily lives, it's easy to turn to photographers across the world for critiques. Photographers everywhere, some much better than you, some much worse, will climb out of the woodwork to tear your work apart, or give it the praise of a lifetime. Because of this, its so easy to get caught up in the thoughts of other working pro's opinions about what to do next. Stop.

Building Wealth as a Photographer

By far one of the most influential and yet devastating things I ever realized in my career was that Photography alone is not a viable path to become wealthy or even truly financially independent. In fact a few days ago CareerCast.com released a list of 200 jobs, ranked from best to worst, and photographer came in at #172, beaten soundly by garbage collectors.

Fantastic Advice for Beginners in the Creative Industry

Here's an oldie but goodie about the secret of success in creative work. It was a talk given by Ira Glass which was then turned into an animation by David Shiyang Liu. It's less than 2-minutes long and has some fantastic advice for creatives. I have witnessed a lot of friends in the industry really struggling with their own work right now and so I thought sharing this would be relevant for all those in the same position. Read after the jump for the entire quote.

Creating A Successful Photography Portfolio

This week PhotoShelter released Creating A Successful Photography Portfolio, a free downloadable PDF filled with information from some of the top marketing consultants and photo editors in the industry.

The guide has great input from Neil Binkley of Wonderful Machine, photography consultant Amanda Sosa Stone, photo editor and marking consultant Jasmine DeFoore, Grover Sanschagrin of PhotoShelter and photo editor Stella Kramer.

Examining Fiscal Year 2012 Sales for Olympus, Sony, Nikon and Canon

There is fierce competition among the top digital imaging companies, fighting for several billion in dollars worldwide. I have examined Olympus and Sony in the past, and this year I wanted to bring in Canon and Nikon to see how their last fiscal year treated them. Though the publicly filed information tends to be pretty vague in specific company categories (instead opting to give general aggregated sales), I was able to get some approximate final sales numbers in digital imaging for these four companies. Let’s answer the big question: who came out on top?

Get More Money From Your Image Library

If you are like me, your image library is full of personal shoots and client images that were never used. Instead of just letting those images collect dust on your hard drives, now these images may have a new home. The people at Image Brief partner with designers and advertisers and pair them with photographers who may just have that perfect image for their campaign.

Wedding Tutorial: How To Photograph Engagement Sessions

If you've been hired to photograph a wedding, there's a very good chance your clients will also want you to take engagement photos. Recently we released our 14 hour long wedding tutorial How to Become a Professional Commercial Wedding Photographer which covers everything about how to start a wedding business. Lee Morris previously released a sample called How To Light Posed Photos In a Church but today I wanted to share a free excerpt on making the most out of your client's engagement session.

Most Common Wedding Vendor Issue: The Photographer

Couples getting married often purchase wedding insurance to guard against any unexpected accidents or issues involving vendors. A recent report by Travelers insurance found that 58 percent of all vendor issues involved photographers. Vendor-related issues led the survey as the leading cause of wedding-related problems with photographers leading the field by a wide margin.

Photographer Develops a System for Paid Work in the Modeling World

When working with models, you're often plagued with the idea of trade shoots and working for free. You could blame the hobbyist, the models mentality, or just the nature of that industry. Regardless, it can be discouraging for those who are trying to make a living with photography. Through discouragement, Todd Merrifield has developed a set of forms and diagrams, helping those to determine paid vs free work.

How To Reach New Clients Through Pinterest

Guest writer, Adrienne Erin is an amateur photographer/designer and freelance writer who does social media marketing and has found that Pinterest is a fantastic social space to market a photo business, given the visual nature of the platform. She has shared 5 simple steps at how to get started on Pinterest.

Pinterest is the most visual of the emerging social media platforms, and this makes it an ideal platform for a photography business looking to reach new clients. If you're unfamiliar with Pinterest, it serves as a sort of virtual pinboard.

Five Retouching Tips to Save Your Client Time and Money

Ryan Moore is a professional retoucher. He recently wrote a list of five tips that can help save your client time and money. Saving time and money doesn't just benefit the client. It also lays a firm foundation for an ongoing relationship between the photographer and the client.

According to Moore, "there are many contributing factors in a modern day retail campaign,

Update: Bill Introduced Could Result In Very Bad News For Photographers

Representative Betty Nuovo, of the Vermont State House, recently introduced a bill that if passed would "make it illegal to take a photograph of a person without his or her consent, or to modify a photograph of a person without his or her consent, and to distribute it." This could have some ugly consequences for photographers in Vermont and if it passes there I would not be surprised to see other states try to follow suit. Let's examine this more...

Every Photographer Should Read and Study This Infographic

All day I have been hunkered down in my office chair pounding through emails, album designs, and editing. My camera zipped away in my bag, my equipment strewn across my office floor. While the perception of being a full time photographer is one of double rainbows the reality is there is so much more to what we do. The following infographic should be a required reading for anyone ready to give up their day job to live the "rock style life" of a photographer.

The Death of Another Cookie Cutter Photo Studio

Just a few weeks after Olan Mills threatened to shut their doors, both Sears Portrait Studio, and Walmart brand PictureMe Portrait have announced that they're closing their doors permanently. Both stating that because of the digital age and smartphone photography, they're no longer able to maintain profits in the industry.

UPDATED: Retoucher Kristina Sherk Does Mind-Blowing Work

Photoshelter is hosting a webinar featuring retoucher Kristina Sherk this week, and to advertise the webinar they posted an animated gif showing before and after Sherk got her hands on the image. I was shocked, as Sherk not only easily erased 10 years off the model, but even more amazingly did it without making it look fake.

ASMP & Photoshelter Release Copyright Guide

The Photographer's Guide to Copyright, a robust downloadable PDF packed full of information about copyright issues was released this week from Photoshelter & ASMP. The guide gives a better understanding on how to protect still and motion images and how to safeguard your work from infringement.

In the guide you will find info on how to protect yourself, what defines fair use, registering copyrights and what to do if you have been infringed. This guide also provides in-depth

Adobe Encouraging Flights to US For Cheaper Prices

A couple months ago, Adobe was hit with bad press about their prices of software in Australia being incredibly high. So high in fact, that people had found that it was actually cheaper to fly to the US from Australia to purchase their products. Now, in their latest PR blunder, Adobe's actually endorsing the idea of flying the United States to purchase their products.

UPDATED #2: GoPro Issued DMCA Notice to DigitalRev

NOTE: This post has been updated with an official response from GoPro. GoPro is recently gaining attention from their battle with online retailer DigitalRev. DigitalRev lashed out at GoPro for an apparent attack on their use of GoPro's name and images in a review, but the story went deeper than that. After talking with GoPro's team, GoPro may have had every right to issue that DMCA.

Budgets, Shotlists, And More: Free Templates For Freelance Production Jobs

If you’re one of the many folks who have started to incorporate video production into the services you offer as a photographer, you’ve probably had a few challenges dealing with it’s unique workflow. I started as a video editor, and transitioned into production about 10 years ago. I’ve created some simple forms to help keep my projects in line, and today I’m sharing them with you.

Canon Professional Services - The Best Tool for Photographers

The Canon/Nikon debate is a Ford vs. Chevy debate for trucks, and a Coke vs. Pepsi debate for sodas. Both systems have their advantages, and their flaws (Come on Canon...make a 14-24mm already!). However, Canon, in my opinion, separates itself with one tool, the Canon Professional Services program.

Do I Need a Photo Degree? Thoughts After the SPE 50th

After spending last weekend at the 50th Annual Society for Photographic Education’s National Conference in Chicago, a sold out symposium attended by more than 1,000 photo educators and students, I decided to examine the question: What is the value of a photo degree? Here are the pros and cons.

New Tumblr Exposes The Pay Rates of Publications

Recently, a professional photographer decided to share his years of experience in print with other photographers around the world. However this experience isn't shooting techniques, or how to interact with those involved with the shoot. Instead, this focuses on the pay scale you can expect from each publication, and its asking for you to help submit your experiences too.

Innovative New Photo Sharing Site In a League Of Its Own

*Edit* Since writing this article I have since moved from PASS to Pixieset as my online gallery of choice for my clients. You can read more about why I feel Pixieset is the best solution here, "Top 10 Reasons Pixieset Makes Sense for Professional Photographers."

I am a self professed tech nerd. I am always on the search for the latest innovations and products that will better my life and business. Over the last few months I have been using one that is a real game changer in my business. In a very short amount of time PASS has become an extremely valuable asset helping me book more clients and get my images in front of more faces.

Dangerous Situation for Models and Photographers

A few minutes ago I received an email that contained some big red flags and alerted me of a dangerous situation that all photographers and models should be aware is happening. Recently here on Fstoppers we reported on models that went missing after accepting jobs on these modeling sites. Well now I have discovered that someone is actually representing themselves as me on one of these sites and trying to setup various shoots with models.

Learning To Say NO

NO is a tough word to use when a client contacts you requesting a bid on a photo project. Learning to use the word can be a powerful tool that will help improve your photography business.

Hear me out. I know it might sound ridiculous turning down work but if it isn’t right for you, it isn’t right. You need to recognize that the project could be a drain rather than a benefit, even if a paycheck is attached.

5 Inspiring Videos Every Business Owner Should Watch

Over the years I have gotten to know many photographers that can take great photos but who suffer staying motivated in their business. Many of us try to do it on our own with no one to really believe in us. Our family and friends watch us from the sidelines waiting for us to throw in the towel. I have found that watching a daily motivational video is a great way for me to stay focused and inspired. Here are 5 of my current favorites I believe every entrepreneur should watch.

Photography Business Makeover Workshop with Jasmine Star : Part 3

Beginning bright and early tomorrow March 6th, wedding photographer, Jasmine Star will be doing a different type of workshop. hosted by our friends over at creativeLIVE, This is the finale of the 3 part series on how to completely start your photography business from scratch. Be sure to tune in on to learn how to rebrand and recreate your photography business.

Is Crowdsourcing Right For You?

Having ambition, creativity, and passion are not enough to make an independent documentary or photo project a reality. To see the movie play or hang the photo project in a gallery you will need money. It is a cruel reality for creatives, but money is needed to make large and ambitious projects happen. So what does one do?

Tax Guide For Photographers

Its that time of year, the dreaded tax season. During this time, we all either hire someone to do this work for us, or we spend hours on websites trying to decoded the complicated tax laws that apply for us all. This can be a painful process, especially for us self employed photographers. Well, I'm here to help you dig through the complicated process, and simplify your taxes into some terms you may be able to understand.

Come Celebrate Fstoppers 3rd Birthday at Gulf Photo Plus

It's that time again, Fstoppers is having a birthday! In typical fashion we are hosting a little get together but this time we are sending out an open invitation to anyone in the middle east. Today is Photo Friday at Gulf Photo Plus (which is practically free to attend) so if you are near the Dubai area definitely check it out. Then mingle with the likes of Zack Arias, Peter Hurley, Joe McNally, David Hobby, and many more in an open celebration at The Vista Restaurant in Internet City. More details

7 Tech Tools All Photographers Should Use

Often, we’re talking about the latest and greatest camera body or lenses to help our photography business flourish. However running a photography business requires many more tools than just a fancy camera, lens or even lights. We are all using other tech tools to help us manage our lives easier, and run our business more effectively. So without further ado, here is the list of seven tech items all photographers should be using.

Adobe Launches Photoshop Touch on Smartphones

Previously only available on tablets, Adobe just announced that their mobile fully-loaded editing software is now available on both Android and iOS smartphones. Though there are a number of mobile photo editing choices like Snapseed, Camera Awesome or Instagram, the paid Photoshop App has many of the functions you've grown to love about Photoshop, but in the palm of your hand.

5 Things Brides Wish Their Wedding Photographers Knew

Guest Writer's and Dale and Jill Lempa of Lempa Creative are a husband and wife team of photographers from Cary, NC who specialize in wedding and engagement photography. If you're a wedding photographer, then you can understand how stressful or hectic weddings are. Sometimes it might not occur that the bride is just as, if not more stressed out than we are. Dale and Jill have taken the time to share these helpful insights in just what the bride is thinking and how you as the photographer can help!

How To Price Magazine Assignments

Photoshelter recently released Pricing Your Work: Magazine Photography, with insights from Wonderful Machine's CEO Bill Cramer. The free guide provides photographers with tips on how to handle fees and expenses, terms and conditions photographers should have in their agreements and examples of contracts used in real situations.

In this guide, Bill Cramer touches base on some of the important highlights giving

How To Get Free Media Attention For Your Photography Business

Right now on creativeLIVE you can catch 23 year old Ryan Holiday giving away his secrets on how to be smart when it comes to getting free media attention for your business. You might think taking advice from a 23 year old is absurd, but since he landed a job as the marketing director of American Apparel he most have done something right. This course covers a major issue for photographers and we've come to realize we need to get even more creative in the way we market ourselves.

Photographer Clashes with Weddings Unveiled Magazine Over Same-Sex Marriage Ad

At Fstoppers, we do our best to stay away from topics that are strictly political in nature. Generally speaking, it's not our place. We are a blog for creative professionals, not any number of sites that poke at hot button issues for the sake of sensationalism. However, once in a while, a situation arises that directly affects photographers and their decisions. One such situation occurred when Weddings Unveiled Magazine rejected a photographer's paid advertisement.