Fstoppers Original Articles

When this post is published I will be on my way to Moscow, Russia somewhere above the North Atlantic Ocean. I have a couple of shoots booked with my regular clients there, and my relationships with those clients are so great and long-lasting that they inspired me to write this article.

Django Greenblatt-Seay and JJ Dreier joined together to form Tree Speed, self proclaimed as "A of couple of Mid-Western guys who spend vacation time traveling the country shooting time lapse photography."

Based out of Omaha, Nebraska, the duo recently took to the road and self produced a 10 day trip to Utah to create a series of time lapse videos. In order of appearance, the team shot in Latuda, Utah (a ghost town), Arches National Park, Canyonlands National Park, and Lake Oahe.

While on a kayaking trip in the Great Lakes, I stopped just after sunset to shoot some images on the beach. The sky was still bright and very saturated, while the sandy ground was losing light and getting dark in my exposures. My kit was small, and I had no graduated ND filter, but I came up with something that worked well in a pinch.

Restaurant's interiors can be just as beautiful and recognizable as the dishes that they create. When shooting a dish, you may want to include some of a restaurant's interior elements in the shot. These can be chairs, walls, light fixtures, or anything else that shows off the restaurant's character. To do this, you will need to be able to balance the light you are creating with a flash and the ambient light in the restaurant. Here is a look at how I did this on a recent assignment involving a burger and beer.

In the last few years, video-sharing sites like YouTube have become a marketer’s best friend.

These sites offer the opportunity to disguise advertisements as pure entertainment. As more people recognize the marketing opportunity, getting exposure becomes more difficult. Video producers are constantly scrambling to stay relevant and unique.

Alright, So you've made it past the hard part, making contact and getting the ok from the agency to work with their talent (As discussed in Part 1). Now what? Well now you book your first model!

Yesterday a colleague Pratik Naik posted a gif of an interesting phenomenon, which coincidently illustrates an issue I have been having (at least it appears to be). When you shoot a job with thousands of images it’s sometimes paramount to quickly view and flag or pick the good ones. Some people even start with quickly rejecting the bad ones. This .gif is a good reason why you shouldn’t start with deleting the bad ones.

Photography is the perfect counterpart to road travel. On a mission that seems to blend aspects of Ken Kesey, Robert Frank and Matthew Brady, fine art photographer Anton Orlov is traveling across the United States in a school bus doing wet plate collodion photography. You might’ve seen his Kickstarter video in 2011 that involved retrofitting a school bus into a mobile darkroom nicknamed “The Photo Palace.”

Wolfe Air is a company that specializes in creating air to air footage for airlines, big-budget movie productions, the military, and private commercial clients, and they recently released their updated reel, which is absolutely mindblowing. Not many people think about what might go into these shots, so as the Fstoppers designated aviation photography dork, I've decided to write up a reader's digest version of how they're made.

A few years ago when I was still new to the world of beauty photography and digital photo retouching, I prided myself on the ability to "fix it later in Photoshop." I would welcome retouching challenges as I was still learning, but things changed forever after I started working with professional teams and shooting for commercial clients.

There are a few unarguable reasons for getting it right in camera.

So you know your business inside and out and your image quality is top notch, but there's always room for improvement. A factor that many people overlook is the experience that a client has when they work with them, being on one side of the operations gives you a very different perspective and because of this you could be overlooking little important details that make the world of difference. I've been working as a full time commercial photographer for a year now, and in that time I've learned a lot from not only my own client interactions, but the other businesses I've worked with as well.

You've all seen these images. It's the knob-and-hanger set up that has become the signature style for many kids retail sites such as Zulily. What you do not see, however, are all the tools that go into creating these minimalist images. The bulk of my work as a commercial photographer is with product, one of which is children's clothing for sites like Zulily, so let me give you a sneak peek into my personal tool bag that I could not work without.

When calling ourselves artists, we also inherently accept the title of “story teller”. We each use different mediums, but our goals are ultimately the same: Creating memorable and engaging content. We use art to tell stories in beautiful and unique ways, which in turn helps connect us together.

Recently, Julia Kuzmenko has been putting together a wonderful tutorial on how to read lighting in photography to help better understand different lighting concepts (Seriously, read Part 1 and Part 2). Applying these to photos, you can reverse engineer different lighting diagrams. However, using these concepts in your everyday life will allow you to give you a much better understanding of lighting techniques as well.

The music we use in our work, whether for videos or slide shows for stills images, is an integral part of the narrative and story we are trying tell. The genre, artist and music track we choose, sets the tone for the entire story we wish to tell. I treat music as the keystone that underpins the visual story of a BTS video, commercial work, documentary piece or creative editorial shoot that I am working on.

If you are into photographing people, the idea of working with professionals has probably been on the agenda at some point in your career. Whether an editorial photographer, fashion and beauty shooter, or just someone who likes creating awesome fantasy composites, the use of professional models will invariably improve your work. So how do we go about working with these gatekeepers of the people photography industry?

I'm glad you asked!

The biggest mistake I see when reading a photographer’s blog is the choice of words used in blog page titles. The words you choose may be keeping your blog invisible to the world forever. It's not necessarily a "mistake" but typically not the optimal choice of words for search engines.

How important is it to have a graphic tablet and do I really need it? This is a question that I get asked quite often and wanted to elaborate on it. It may be that you've never tried one or perhaps you never got used to it and did not like the experience. Is that normal and how imperative is it that you get used to using one?

A few months ago, wedding photographer and Fstoppers writer, Trevor Dayley made a post about his favorite thing in his camera bag. Spoiler - it was a tilt shift lens, and the work he was able to produce with it made for some interesting and beautiful wedding and engagement photos. However, Trevor and I shoot entirely different styles, so what's my favorite thing in my camera bag?

This is the second part of the article on how to learn to "read" lighting in photography. If you haven't read the first part yet, please start here: How To "Read" Light In Photography - Part 1.

And for those of you who have been waiting for the second part, let's jump right back in and see what other cues we can use to breakdown lighting in other photographers' work.

Recently, fellow Fstoppers writer/astounding editor Pratik Naik posted a status on Facebook asking what people's editing routines were, you can read the discussion that followed here. With his permission I've decided to spin this off into a post, and offer some suggestions for our readers facing hours of repetitive retouching in their future. I'm writing from the perspective of a photographer, but I'm sure many if not all of these will carry over into the video world as well. Note that these aren't in any particular order.

There are many factors to success in the creative industry. Of course a big chunk of it has to do with the quality of the work, but we know quality isn’t the only factor to being successful as a photographer, otherwise, there would be a lot more of us. Yet most photographers put all their efforts into developing their technical or artistic abilities and leave the entire business chunk untouched.

It's been about two years since Facebook introduced their timelines, and a short while after that, pages were forced to conform. To this day, people still mention that they wish they had their old Facebook page back. Here are a few different tips on how to get the most out of the Facebook Timeline system for business pages.

We can often get swept up in the world of digital video. Topics like 'What it will mean for the future of photography when we can pull stills from video?' occupy a lot of time and thinking.

Discussion like this is relevant but I sometimes think we miss the most important element of all. The single biggest contributor towards great video is actually making sure we understand what it is that makes a great still image in the first place. To go faster, we should actually slow down. Maybe even stop.

If there’s one thing we know about Robin Thicke, it’s that he recently put out a VERY controversial music video, and he’s taking over the radio waves with this sexy song! To many people he’s an overnight success, but he’s been in the business for over 13 years! How can you become an “overnight success” like him?

Facebook changed up their News Feed algorithm again in an effort to constantly improve our experience on the site. Their goal is for us to spend as much time as possible on Facebook and in an effort to keep us there they will now be featuring the most highly ranked posts first in our news feed followed by those with less engagement. What does that mean to all of us? In short, it means if you post something boring it now has even less of a chance of being seen. Let me explain.

Just about every week I hear of another photographer who is crying for help on a private Facebook group because they lost the photos from a shoot. Either their compact flash memory card went corrupt, they deleted the images on accident or they lost the memory card full of photos entirely. Here are 9.5 tips that I have used over the years that have made sure my compact flash cards stay healthy and safe.

There are many great photography books out there but this is a list of five of my all-time favorites, the ones routinely jockeying for space on my nightstand even though I’ve read or pawed through them numerous times. Each is a continual source of inspiration and provides welcome insight into the thought-process behind successful imagemaking at the highest level.

A few weeks ago, I flew to Los Angeles to shoot a commercial project for Mitsubishi. They had a custom Outlander built by RIDES Magazine and were in need of press shots. Studio shooting can be among the most challenging of all types of photography, but with a little patience and some care, its really not that difficult. Here's how we did it.

As my wedding business grows, the need to be organized is key. I have recently begun using Trello to organize and track my photography workflow. From the first inquiry email to the final package delivery, I have created a checklist and boards to keep business on track and on time.

“Dress for the job you want, not the job you have”. I’m sure we’ve all heard this saying at one point in our lives. Even though I never took the advice (In your face Mom!) it can easily be reworked into something I firmly believe. “Film for the job you want, not the job you have”.

As photographers and videographers we often obsess over our cameras, lenses, stands, lights, etc. But often times, the most important tool in your bag is from the hardware store, something that allows you to temporarily fix an unexpected situation, whether it's a gear failure, or the need to fix something in an awkward space. Here are 10 items (in no particular order) that I recommend.

One of the first very important skills I acquired in my Australian Photography course was the ability to breakdown lighting and determine approximate camera settings in images taken by other photographers. If you understand how the direction of light and its degree of diffusion are controlled and how they affect images, it should be easy for you to train yourself to "read" lighting in the images you see in magazines, on billboards and in your favorite photographers’ portfolios.

Where we’re going, we don’t have roads. The North Face sent photographer Celin Serbo on assignment to an area near Canyonlands National Park to capture stills of Alex Honnold, Daniel Woods, and Matt Segal establishing new climbs in a place called Labyrinth Canyon. In this post, Celin reveals the challenges of shooting a 10 day expedition, and shares his amazing images.

There have been many books written on the subject of face anatomy and how it impacts not only our perception of someone but our reaction to them as well. There are features we deem as authoritative, feminine, funny, somber, and so on. With over 7 billion people in the world we've got quite a few unique faces out there, and yet, certain features and proportions are universally and subconsciously interpreted as "appealing".

There is one thing above any piece of gear or software that can improve the quality of our image making. Best of all, it's free. Call me cheap, but I'm constantly trying to think of ways and means to improve my work for either no or low financial cost. I want to try and showcase some ways we can improve without necessarily buying new stuff and this article kicks that thinking off.

Yesterday, I showed you the process of pre-producing a successful photoshoot and used a recent session as an example on all the steps it takes to put together a successful session with a large team. Today, I put together a breakdown of the entire production and post production process on creating a successful portrait session and a behind the scenes look into what all goes into it.

"Trevor, I see that a lot of people are visiting my site, but no one is contacting me for business. What can I do better?" I get this question quite a bit either via email or at the workshops I teach and while there is no magic solution that will work for everyone, I'd love to share what has been the biggest game changer for me in my business.

Nick Suarez is a beauty and fashion photographer based out of New York City. Early in his photographic career, he has already developed some pretty impressive skills. It’s that visual competency combined with his high level of photographic literacy that give him an edge with the next generation of photographers.

Ever spend hours editing photos, only to review them later and wonder what you were thinking? The environment and mindset we're in will greatly effect the final results of our work, and can lead to countless hours of re-editing simple mistakes. Here are a few steps I've put together that help me ensure that my final product is always the best representation of what I'm capable of, simply by recognizing the conditions that my mind and eyes need to work properly, and incorporating it into my work strategy.

Chilling to the bone, Joshua Hoffine's children horror series is one that will keep haunting you even with the lights on. He uses his own daughters as the terrified dreamers in the images, and the results have definitely caught the attention of many people, going viral recently. We get to know the man behind the maniacal machinations and how he captures these childhood fears.

What does it mean to have a successful business? What does it mean to have a successful family? What does it mean to have a successful life?

Obviously, there is not one definition for success, although there may be some social norms that we base our definitions on. Maybe it's making a certain amount of money. Maybe it's staying married for a certain amount of years. Maybe it has nothing to do with either of those!

When scooping other sources, being the first is king. Everyone knows that and the race is constantly moving faster and faster to do so.

There has been some buzz around companies like CrowdMedia, Scoopshot, Rawporter and Blotter whose sole purpose is to get imagery out to major news outlets that have been scraped off of Twitter and Instagram.

It’s very easy to get used to the option of being able to “spray and pray” – shoot a nearly obscene amount of photographs and hope for a few that meander over the line to above average. I know I can be guilty of this sometimes – modern shutters are both a benefit and a crutch. So I issued myself a challenge: go out and shoot without looking.

As a wedding photographer I am always on the hunt for that perfect second shooter. Over the last 4 years I have shot 120+ weddings and worked with over 70 different second shooters. Most of them have been fantastic but I have always thought it would be nice to have a list of second shooter tips I could send them before the wedding day. I'd love to hear what you think of the tips in the comments section below. Let me know what I left out and feel free to share stories (good or bad) about working with second shooters in the past.

Running a photography business is hard work. As many of you know, it's usually more pencil pushing and email writing than standing behind a camera taking photos. With it being among the art community, it's incredibly easy to find excuses on why your business isn't reaching its full potential. But is it your business thats lacking, or your motivation?

In case you missed it, Google recently rolled out a pretty big change to their Gmail system: tabs. The new layout comes standard with a few, but you can also add your own. One of the standard options is the “Promotions” tab which, as you can imagine, is quite good at catching and segmenting marketing emails. This is great for users, but scary for marketers, especially given the data MailChimp just released.

There are times when I find myself shooting the same stuff or using the same lighting setup over and over again. Repetition helps to improve and fine-tune my skills, but sometimes it just feels boring and degrading, let alone useless for my portfolio.

But as much as I dislike feeling stuck and repeating myself, I now realize how such times in fact help me to become a better artist and shooter. It's usually the desire to entertain myself and experiment that leads me to new personal artistic discoveries. It's when I'm bored and want to "spice it up", I start searching for new lighting ideas, tricks and techniques.

As many of you know, I earn my living as a wedding photographer, It’s a job that I wouldn’t trade for the world, but occasionally I get the opportunity to do something a little different. In this case, it's about as far removed from wedding photography as you can get. If you remember at the end of last year I showed you how to photograph a World War Two machine gun, this time though, we’re going after something just a little bit bigger.

Color reproduction, loading color profiles and calibrating monitors & printers can become an endless tangled mess that leads to frustrating headaches.

Proper use of a color chart can get you a lot closer to actual colors and save you a lot of time dialing in your post production work by adding a simple step to your workflow.

A couple years back I pickup the X-Rite ColorChecker Card and by doing so I have saved a ton of post processing time.