Behind The Scenes

Who doesn’t love watching the X Games? Those athletes are crazy. Just as captivating, though, is this behind-the-scenes two-part video on The Northface and X Games Baldface commercial. Director Todd Jones pulls out all the stops in this two part BTS documentary, breaking out a Phantom HD Gold, a helicopter, and building one really enormous jump.

Brothers Will and Matt Burrard-Lucas make quite the team. They're wildlife photographers based in Britain who have devised some clever means to get closer to some of the world's most dangerous animals. In 2009, they created a remote-controlled camera nicknamed BeetleCam and set out to photograph animals in their natural habitat. Armed with the knowledge they gained from the first trip, they went back a second time, and their results are nothing short of stunning.

It goes without saying that besides the Superbowl commercials, we can pretty much expect the same run of the mill advertisements. Whether it's cartoon bears with toilet paper stuck to their butts, or of babies talking like grown adults, this commercial really blew them all out of the water. Advertising film director, Bruno Aveillan, (along with a crew of about 50 people) spent two years putting together this epic 3.5 minute journey celebrating the 160 year history of luxury jeweler, Cartier.

Hasselblad Master, Joao Carlos, was featured on the Profoto Blog last week for his free falling studio images. That's right, studio images. Not underwater images. I met Joao in NYC last fall at PDN PhotoPlus and fell in love with his portfolio right away. He always lights his subjects with a minimalist approach and his workflow is powerful and consistent.

This is a series of videos that make up a fascinating 90-minute documentary about the great Richard Avedon. It's called "Richard Avedon: Darkness and Light," and first aired back in 1995 as part of the American Masters Series. If you're like me, you could spend hours watching things like this.

As a photojournalist for the NY Post, I got to see and encounter some CRAZY stuff, and it sure sharpened my skills as a photographer and as a New Yorker in general. In D. Perez De La Garda's film, "Chimping" you get take a behind the scenes look at the life of the photojournalist. This short film features Pulitzer Prize winners Preston Gannaway and Rick Loomis, Emmy Award winner Paula Lerner, along with Todd Maisel, Chris Usher, Angela Rowlings, Edward Greenberg, Stan Wolfson, and Rita Reed. Worth a watch for sure if you are interested in what goes into shooting for a paper or publication. Enjoy!

It's crazy to compare todays advertising campaign's to those of 30 years ago. They are becoming more involved, creative and technically advanced than we could have ever imagined. In this video, Photographer Tim Macpherson takes us behind the scenes on the new campaign for the fabric company 'Sunbrella' which was shot and filmed in South Carolina! While this video lacks technical information, it is still really awesome to see how much planning and time it took just to film and shoot one simple scene.

In this hilarious spoof on Dell Inspiron, European photographer, Clayton Sotos, begins explaining that his father bought him a camera out of the blue and he’s been taking photos ever since. From there he blabbers on about how using Dell products helps him to communicate his passion or whatever (00:001-02:00). Then… it gets weird. I won’t spoil the joke—you just have to watch the video. (And no, Dell didn’t actually produce it.) Enjoy!

This video from Smarter Every Day shows how you can capture any gun's flame throwing abilities with precise accuracy. Using a Pulse Generator, Destin explains how he rigged his flash setup to fire at the exact moment the gun is fired. By dragging the shutter and combining the exposure with flash, the Alabama native created some pretty interesting photographs. Some even show the bullet leaving the muzzle!

Last week Pocket Wizard released all the specs for their new PocketWizard Plus III Transceivers. Along with the specs being released, so have a bunch of BTS videos and reviews. Our friends over at the McNally camp did their own testing on many of the features on the new PW3 as well. [Pre-order your PW3 here]. Enjoy!