Apple Introduces New MacBook Pro With M4 Chip Family and Apple Intelligence

Apple has announced its latest MacBook Pro lineup, featuring the powerful M4 chip family and the addition of Apple Intelligence, a new feature focused on enhancing privacy and personal productivity through machine learning capabilities. The new models, available in 14-inch and 16-inch sizes, are now offered in both space black and silver finishes. Preorders are open, with availability starting November 8.

Apple Expands M4 Chip Family With New M4 Pro and M4 Max Processors

Apple has introduced the M4 Pro and M4 Max chips, rounding out its M4 family designed to power MacBook Pro laptops and other Mac models. These chips, built with second-generation 3-nanometer technology, promise improved performance and efficiency compared to previous generations, specifically catering to professionals and creative users with advanced processing needs. M4 Pro and M4 Max also bring Thunderbolt 5 connectivity to Mac for the first time, enabling faster transfer speeds and expanded memory capabilities.

The Panasonic Lumix S 18-40mm f/4.5-6.3 Lens: Versatility in a Compact Package

The Panasonic Lumix S 18-40mm f/4.5-6.3 is a compact and lightweight lens designed to be an ideal companion for smaller full frame mirrorless cameras. It pairs especially well with models like the Lumix S9, creating a portable setup that’s easy to carry around for travel, street, and everyday use.

Breaking Into Photography When You’re Short on Cash

Breaking into photography can be daunting, especially if you don’t have a financial safety net. The reality is that gear, travel, and training can add up quickly, making it tough for those without the resources to get started. But is it still possible to build a career if you're not coming from a well-off background?

Sennheiser Launches Profile Wireless: A Compact Audio Solution for Creators

Sennheiser has introduced the Profile Wireless, a versatile, two-channel, 2.4 GHz microphone system for creators and videographers. This all-in-one system connects to a wide range of devices, including mobile phones, cameras, and computers, and can be used in various configurations, such as a clip-on, handheld, or desktop microphone. The Profile Wireless aims to offer flexibility and reliability for recording in different environments.

Canon Unveils RF-S 7.8mm f/4 STM Dual Lens for VR and 3D Content Creators

Canon has introduced its latest offering, the RF-S 7.8mm f/4 STM Dual lens, designed specifically for content creators focused on virtual reality (VR) and 3D production. The new lens, compatible with the Canon EOS R7, provides an immersive 3D viewing experience and aims to simplify VR and spatial content production.

Canon Launches the RF 24mm f/1.4 L VCM Lens for Hybrid Photography and Video

Canon has released the RF 24mm f/1.4 L VCM, a new wide angle L-series lens tailored for hybrid content creators who work across both photography and video. The lens offers a 24mm focal length with a bright maximum aperture of f/1.4, making it ideal for low-light shooting, shallow depth-of-field effects, and capturing wide perspectives.

Canon Introduces the RF 50mm f/1.4 L VCM Lens for Hybrid Photography and Video

Canon has launched the RF 50mm f/1.4 L VCM, a new addition to its RF L-series, designed to meet the demands of both photographers and videographers who require versatile and high-quality optics. With its bright f/1.4 maximum aperture, the lens is built for low-light performance and enhanced control over depth of field, making it ideal for hybrid creators looking for a professional-grade 50mm prime.

Introducing the New Profoto D30 Strobe

Profoto just announced their new 500 Ws studio strobe, the D30. I've been playing with it for the last few weeks, and today I am finally able to share with you a full photoshoot using this powerful light.

Photographic Presents Under $100 for the Coming Season of Goodwill

Sadly, the world in which we’re living has become more polarized, with hatred splitting communities and war tearing countries apart. Many people roll their eyes when the holidays approach, but perhaps we should all be happy it’s only a few weeks away and think about what would help other photographers and brighten their days.

Why Canon's New 35mm f/1.4 Lens Stands Out

The Canon RF 35mm f/1.4 L VCM promises sharpness, speed, and versatility, making it a compelling option for a variety of shooting scenarios. Whether you’re into video or photography, it's a lens worth a look.

Simple Is Perfect: We Review the Neewer X17 II Teleprompter

Why would you need a teleprompter? Many people are considering them because they are working from home and want to give professional-looking presentations. Plus, many more people are doing YouTube videos. I decided to put the Neewer X17 II Teleprompter through its paces.

Apple Introduces New M4-Powered Mac mini With Improved Performance and Enhanced Features

Apple has introduced a revamped Mac mini featuring the new M4 and M4 Pro chips, aiming to offer a smaller, more powerful desktop solution. At 5 inches square, the new Mac mini is the company’s smallest desktop yet, built around Apple silicon’s energy efficiency and a redesigned thermal architecture. This new model also represents Apple’s first carbon-neutral Mac, part of its commitment to reduce its environmental footprint.

Photoshop 2025: New Tools You Need to Know About

Photoshop 2025 brings several new features that make editing faster, more intuitive, and more powerful. These updates are geared towards giving you more control and flexibility, whether you’re working on intricate retouching or creative compositions.

Five Key Tips to Build a Successful Photography Business

Struggling to grow as a professional can feel frustrating, especially when you’re trying to make photography your career. It’s not just about improving your technical skills. You need to know how to build your brand, connect with clients, and monetize your work.

The Best Camera Settings for Studio and Outdoor Portraits

Understanding how to control your camera settings can make a big difference in portrait photography. The right combination of ISO, shutter speed, and aperture helps you capture well-exposed, sharp images.

Tips for Creating Beautiful Family Portraits on Location

There are few more important images to a person than those of their family and yet it's not that common a shoot. If you do find yourself in a position to conduct one, however, watch this behind-the-scenes video of a successful one for some useful tips.
Apple Unveils New iMac With M4 Chip, Enhanced Camera, and Apple Intelligence

Apple has announced the release of the latest iMac, which features the new M4 chip and integrates Apple Intelligence, Apple’s AI-driven personal assistant. The updated iMac, now available in a range of vibrant colors, brings improvements across performance, display, and connectivity, all within its thin, streamlined design. The iMac is now available for pre-order, starting at $1,299, with availability beginning November 8.

Apple Debuts Apple Intelligence on iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1

Apple has launched its new Apple Intelligence system, integrated into iPhone, iPad, and Mac through a free software update (iOS 18.1, iPadOS 18.1, macOS Sequoia 15.1). Apple Intelligence aims to provide users with tools for writing, summarizing notifications, improving Siri, and cleaning up images, all with a focus on privacy.

A Review of the Top 10 Best-Selling Lenses for Under $100

In this video, Arthur R buys the top 10 best-selling lenses on Amazon that cost under $100 and pits them against one another. So, if you're looking for something affordable to play with, perhaps this is exactly what you need!

3 Gimbal Upgrades I Wish I Made Months Ago

For any videographer, getting your equipment setup just right is key to achieving smoother workflows and better-quality shots. Recently, I upgraded my gimbal setup with a few accessories that have made a significant impact on both my shooting experience and footage quality. Looking back, I wish I had invested in these upgrades much sooner.

A Simple Technique for More Impactful Photos

Taking a good photo is one thing. Transforming it into something memorable is another. When you're working in less-than-ideal conditions, knowing how to make the most of a scene can set your work apart. Sometimes, all it takes is a subtle shift in approach to turn a standard shot into a stunning one.

Speed Up Photo Management on Mac and Windows: Simple Automation Tips

Speeding up your photo workflow can save you hours, especially when you’re managing many files at once. Whether you’re on a Mac or a Windows PC, there are simple tools and tricks that can help you automate repetitive tasks, allowing you to focus more on your creative process and less on mundane tasks.

Important Things to Look For When You Choose a Camera Bag

There is a bamboozling range of different camera bags on the market, and deciding which to buy is a veritable minefield. Here are some explanations of the various bags, their purposes, and what to look for when choosing yours.

Is Wind Bad or Good for Fall Foliage Photography?

When you're going for that sharp shot of fall foliage, wind can often ruin the picture, causing your subjects to sway and streak across the frame. But what if you could make that work for you?

Common Photo Editing Mistakes and How to Avoid Them

A well-edited photo can tell a story, evoke emotion, and draw the viewer in. But with so many editing tools and options available, it's easy to fall into habits that detract from the final image. By learning to avoid a few common mistakes, you can elevate your work and create photos that truly stand out.

Canon EOS R5 Mark II Review: Is It Worth the Upgrade?

The Canon EOS R5 Mark II has been a highly anticipated update, and if you’re considering upgrading, there are a few things you should know. The original R5 set a high standard for image quality, but the Mark II promises some key improvements that might make it worth the jump, especially for those who shoot both photos and videos.

How "Pretty Woman" Used Cinematography to Create a Modern Fairytale

Released in 1990, "Pretty Woman" became a massive box office success, but it wasn’t just the storyline that made it memorable. The film’s visual style, particularly its use of lighting and color, gave it a dreamlike quality that still feels fresh decades later. Understanding how these elements work can teach you a lot about creating a specific mood or aesthetic in your own projects.

In Defense of the Square Photograph

Are squares better? Come with me as we throw a fork in the photographic microwave and investigate why you shouldn't underestimate the 1:1 image format.

How Good Is the New Insta360 Ace Pro 2 Action Camera?

If you're in the market for a new action camera for your behind-the-scenes work, or you know, actual action, the new Insta360 might be worth a look. So, in this video, see what it's capable of.
Mobile Creators Rejoice: Lexar’s Go Portable SSD Can Save You Money

If you’re creating content on your iPhone, Apple’s storage pricing can make it very difficult to justify using storage-heavy workflows like ProRes. Lexar’s Go Portable SSD, however, is specially designed to be the perfect external storage pairing for iPhones and other USB-C mobile devices.

Transform Your Fall Photos with Simple Lightroom Adjustments

Editing autumn photos requires a mix of thoughtful adjustments and creative techniques. Sometimes, achieving those rich, warm tones can be tricky, but there’s a way to make it easier with a lesser-known profile setting that can instantly improve your images.

How to Simplify Your Photography and Improve Your Shots

Photography often begins with the challenge of figuring out what to leave out of the frame. It's tempting to capture everything, especially when faced with a breathtaking scene. But often, this leads to cluttered, unfocused images. Learning to simplify your compositions and make clear decisions about what to include is crucial for creating stronger, more compelling photos.

Do Photographers Exist Today?

The photography world is full of questions. Many of these questions are met with few answers and even fewer absolutes. Perhaps the biggest question of all is: “Do photographers exist today?”

9 Common Editing Mistakes and How to Fix Them

Editing can make or break your photos, and if you're not getting the results you want, there might be a few key mistakes holding you back. Understanding where things go wrong can be the first step toward improving your work.

A Close Look at Photoshop 2025's Latest Tools and Updates

Photoshop 2025 has brought several new features aimed at simplifying and enhancing your editing process. Some are exciting upgrades, while others may have a few compatibility issues, but all of them are worth a closer look to see how they can fit into your workflow.

Mastering Softbox and Umbrella Lighting at Weddings

Modifiers like softboxes and umbrellas serve as powerful tools for photographers to shape and control light. Whether they want to emulate natural window light with a touch of soft, diffused light or create an epic environmental portrait with darker exposures and higher flash powers, these tools provide portable and powerful means for photographers to bring their vision to life. In this article, we've gathered practical tips and techniques to help you effectively use softboxes and umbrellas to elevate the quality and mood of your wedding portraits.

How to Reignite Your Passion for Photography

Burnout is a real challenge for many who work in creative fields. When the passion that once drove you starts to fade, it can feel isolating and confusing. It’s not just about losing interest; it’s the frustration, guilt, and mental exhaustion that make things worse. Understanding how to navigate these feelings is essential to reconnect with your craft.

Stop Making These Excuses in Your Photography

It’s easy to come back from a photo trip feeling disappointed. Maybe the weather didn’t cooperate, or the light wasn’t what you hoped for. But these frustrations often lead to a mindset that can hold you back from capturing the best images. Sometimes, it's less about external factors and more about the excuses you make that get in your way.

Creative Ways to Capture the Warm Tones of Autumn

Autumn brings a palette of colors that transforms the landscape, making it an ideal time for capturing stunning, warm-toned photos. However, unpredictable weather and fleeting light can complicate your plans, so it’s essential to understand how to make the most of these conditions.

Is the Sigma 10-18mm f/2.8 the Best Wide-Angle Zoom for Canon APS-C?

If you’re looking for a wide-angle zoom that delivers sharp images, fast performance, and durable construction, the Sigma 10-18mm f/2.8 DC DN Contemporary might be worth a closer look. This lens aims to fill a gap in Canon’s APS-C lineup with impressive features for a variety of users.