San Francisco Photographer Starts Project To Produce 100 Videos About Photography

San Francisco based commercial and sports photographer, Alexis Cuarezma, has just announced he is launching a YouTube channel with 100 videos on photography.  He'll be discussing topics such as lighting, working with models, and taking full advantages of your locations.

After completing the prestigious Eddie Adams Workshop, Alexis has worked for clients such as Sports Illustrated, the LA Times, the New York Times, and HBO. An experienced lecturer, his behind-the-scenes videos are always helpful. Some of the past videos have detailed items like using the Profoto B2 to capture action in the boxing ring. That video discussed some of the tools Cuarezma uses to bring his subjects to life, including reflectors, grids, as well as carefully placed gels.

In a detailed behind the scenes look at shooting Team USA soccer for Sports Illustrated, he discusses his process for setting up a portrait. Of specific interest is how he will often arrange multiple lighting setups simultaneously when working with a subject. While this requires an additional amount of setup time, once the setup is complete, he is able to alter his look completely by simply turning certain packs on and off. So, his subject, who likely has limited time, can breeze through multiple looks without ever having to leave his mark. An interesting concept. And one that may save you time and money when working in a high pressure situation.

And a lighting breakdown of shooting IFBB Bikini Pro Ashley Pfaff for a fitness shoot. This video details how he deals with the challenge of dealing with location photography. How he decides what tools to bring. How he goes about balancing strobe with natural light. The video also concludes with Cuarezma taking the model indoors and using many similar techniques to help bring his model to life.

A strong resource. Check out his channel and you're sure to pick up a few tips.