Earlier this month, Apple released a new Spike Jonze-directed ad titled “Welcome Home” that featured FKA Twigs dancing through shapeshifting apartment. Today, AdWeek shared a revealing behind-the-scenes video where we learn that almost all of it was practical effects. It’s almost unbelievable.
The 1976 Oscar winner for Best Cinematography was "Barry Lyndon" (John Alcott) and deservedly so, as the sheer technical achievement and aesthetic quality of the film is astounding. This great video takes you behind the scenes of a film set that used 800-foot sliders and lenses from NASA.
One of the iconic events at the Gulf Photo Plus Photo Week is the shootout. Each year, there are three professional photographers who are given a topic and about 20 minutes to think of an idea, execute, and post process it.
Wes Anderson's latest animated offering looks set to be another visual feast. In this video by Entertainment Weekly, we get to take a peek at how the animators created such detailed characters.
Coming in from Devin Graham and the talented crew over at Devin Super Tramp, this massive gear envy video lets us see what it looks like to purchase $221,000 of Leica Summilux-C glass.
Computer-generated imagery in movies is a common thing when it comes to blowing up stuff in space and showing giant robots fighting in downtown Los Angeles. But here are some examples where you may have never thought computer graphics were used.
How does one make some of the best cinema lenses money can buy? It’s a surprisingly hands-on approach.
Apple's latest ad campaigns give an idea of what it is trying to achieve and who it is trying to talk to. Check out these behind-the-scenes videos that show how Apple shot these iMac Pro ads to help it re-align its focus on the creative.
Beauty photography can be a lot of fun to shoot, and that is what keeps me eager to keep progressing in my craft. But it does come with its own set of problems!
OK Go have always been famous for their crafted and extremely complex music videos. This time, they made a commercial for a big Chinese furniture store all shot as a single steadicam take and full of optical illusions and practical effects.
Let me admit something: I'm not a technical photographer. Bless those that fuss with all of the specs and have an analytical approach to photography, I suppose that I rely on my own method. As a self-taught photographer, I acquired knowledge by watching other photographers create. Each had their distinct style, some were technical and others instinctual but each was equally an artist.
There are several different methods for tethering during a photo session and there are multiple methods for organizing one’s archives. But my gradual progression to a Capture One driven universe has immensely streamlined my photography process and boosted my business.
We all know that humans are destroying the earth, but we live in a time where the destruction has become too much to take lightly anymore. Will artists be the ones to bring the earth together to clean and protect it? Benjamin Von Wong shows us that the answer is yes, and he asks all of us to join him.
If you've scrolled Instagram for more than a few seconds you've probably encountered portraits shot with very colorful neon lights; bright scenes with 80's vibes shot in arcades or urban downtown areas. If you've wondered how to shoot in a similar style, check this one out.
There is a lot of buzz around Sony’s recent announcement of the a7 III, and for good reason: at the price point, there is no camera on the market with a better feature set. But does the autofocus hold up to Sony’s extravagant claims?
