When building a successful photography business, there is no aspect more crucial than a client meeting. This is your chance to represent the very best of your brand, while putting a face to the person behind the camera. For many photographers, the decisive face-to-face meeting can be an intimidating challenge. For others, it is their opportunity to shine and demonstrate how personable they are. Whether your are a wedding photographer or a commercial photographer, there are many techniques that can make your meeting a success.
We've all been there. You are on set with your strobes and find you're in a mixed light environment. Light temps are varying all over the place, and even blending over each other, creating new and wonderful areas of unwanted color shifting. You do what you can, and assume you will fix it in post. So, in lieu of proper toning gels on set to balance things in camera, here is what I often do to balance mixed light in Photoshop.
This ingenious video has gone viral as the true level of photoshopping to manufactures 'beauty' is exposed. In this clip, we see 6 hours of photoshopping sped up to fit into a 90 second clip. All of these hours of work has gone into creating just one perfected image of a model.
Who are you? Ok, now who are you? You know that name you've decided to call yourself and now have x amount of people calling you that? How often have you stopped to think about how important your social media name — your brand — is? It's something that, many times, I myself have come to revamp, change the style of, market differently, and so on.
The creation of a successful fashion image is often a team effort. Aside from the model and the photographer, the contributions of a talented creative team can elevate your fashion photography from good to great. In this article, we will review the key members of a creative team, and how you can cultivate a reliable crew.
Shooting in harsh sunlight is always a challenge. Recently I shot a test while out on a trip in Los Angeles. Due to scheduling we had to start shooting around 4 p.m., so we were dealing with hard sunlight. In this post we will look at five different setups you can use to shoot in and manipulate these less than ideal lighting conditions. In a previous post, I showed how to quickly scrim hard lighting. In this quick tutorial we will look five different ways to light while in the same environment and conditions in order to alter the look of our image.
When you are shooting for magazine publication (outside of the medium format realm), one thing you always have to consider is the aspect ratio of your images. Paper sizes, in most cases, do not match up to image size, so there are crop variables you have to constantly keep in mind -- especially for editorials where there will be titles, typography or article copy on the page as well.
Post-Production and Retouching is just as much an integral part of creating a great image or series of images as pre-production and the actual shoot, especially when you are shooting for a client and not just for yourself. Each genre of imagery, advertising, beauty, fashion, etc. has a slightly different set of rules and parameters when it comes to retouching. In this tutorial we will look at the complete start to finish of a fashion editorial image. Last week I posted the complete gear list for this exact shoot. This week we will look at the first part of retouching, including cleaning up our white seamless and correcting distractions in our image.
Dana Pennington is a Los Angeles-based Fashion photographer. He recently moved to become a permanent resident in Los Angeles, from his home town Denver, Colorado. I had the chance to sit down with Pennington during my first trip to L.A., over the past weekend, and talk to him about his journey into the fashion photography industry.
I will soon be releasing a start-to-finish retouching tutorial video here at Fstoppers on my most recent fashion editorial photoshoot. But before I do, I wanted to start warming our readers up with a complete gear list. In this article, I share with you everything I used on my shoot, the breakdown of costs, and where to find all the gear and extras: from the Profoto Strobe all the way down to the gaffer tape.
When a fashion photographer travels between both coasts of the U.S., shoots assignments in the Caribbean islands, and spans the continents of Europe and Asia for work, it’s safe to say he’s “made it.” Living through those experiences when the stakes are so high prepares you for anything – and that’s experience from which we are all lucky to learn.
Most of us know that arbitrarily uploading your shots on Facebook generally fuddles them all up, which is a reason to panic considering our image's quality is a big part of how we make a living. Back in December, I wrote an in-depth article on how I export and then upload my photos to Facebook and preserve the quality of images in the process. As clear as I thought I was, I still received tons of questions. As such, here is a step by step video tutorial you can watch as a visual aid for the original article.
During the course of my 28-year photo career I’ve learned a lot from simply watching great movies, but watching great movies alone isn’t enough. You have to practice once you’ve been exposed to new information. We all love watching movies, and today I’d like to share an exercise you can do after watching a classic movie to become a better photographer.
Matthew Jordan Smith has gained a reputation as one of the industry's top fashion photographers and also as one of the leading photography educators. Those of us who have seen Smith teaching or in interviews have been left with the same impression: he is a photographer and instructor that is forthcoming, sincere, and passionate. My experience in interviewing him proved all of these to be correct. Smith was both very candid and insightful, and here are 10 takeaways from my interview.