Wedding

Is Paying to Advertise as a Wedding Photographer on WeddingWire a Waste of Money?

Is Paying to Advertise as a Wedding Photographer on WeddingWire a Waste of Money?

It’s time to answer the often-asked question I hear from many wedding photographers. Is it worth the money to advertise with online marketplaces for professional wedding vendors? I track everything in my wedding business. If you can record it, track it, analyze it, and summarize it, I’m aware of it. There’s nothing quite as satisfying as opening up a spreadsheet of raw, unrefined data and pulling out the hidden truths that lie dormant in the numbers.

Effortless and Beautiful Slideshows With Pixellu SmartSlides

Effortless and Beautiful Slideshows With Pixellu SmartSlides

Pixellu released SmartAlbums about two years ago, and it was a game changer for wedding photographers. Creating albums was made easy and affordable, even for those who don’t know a thing about design. They are back with a new product this year and aim to change the game again. This time, they bring a slideshow solution called SmartSlides. I had the chance to access the beta in its early stage and wanted to give you a first impression. Wedding photographers, be sure to read this article. You may find a new product to sell while not doing much more work!

3 Fun Ways to Brand Your Business for 2017

3 Fun Ways to Brand Your Business for 2017

I remember one of my first introductions to branding. I was sitting in a workshop and the Nike logo popped up on the screen and then Mercedes and then Coca Cola. It’s the most common way to explain branding. Showing popular logos and letting the audience realize they have a connection to that logo, good or bad, and therefore a connection to that company and their product. That is branding, but that’s not all that branding is.

When Is It Time For Photographers To Get Bossy?

When Is It Time For Photographers To Get Bossy?

Often, when a client requests a shoot from a photographer, be it for a product or portrait shoot, you will exchange a few words about what is needed exactly. But even after they have agreed over the price and the direction of the shoot, the photographer may still be at risk of having a disagreement with the client or even his team on the shooting day. Whatever the initial plan was, the client can change his mind. Sometimes, the ideas proposed can challenge you and lead to fantastic photos, but they can also be disastrous and as a photographer, you need to learn to get bossy and speak with experience to get the job done.

Wedding Photographer Takes Mannequin Challenge To New Heights By Including Entire Wedding Party

Wedding Photographer Takes Mannequin Challenge To New Heights By Including Entire Wedding Party

If you happen to have been on the internet at any point in the past month, you’ll likely be well acquainted with the Mannequin Challenge, a new viral sensation in which participants remain still for the duration of a video recording, usually soundtracked with hip hop music. But now one wedding photographer, Suzanne Delawar, has taken things up a notch by managing to convince an entire wedding party to get involved.

Tips for Responding to Photography Inquiries

Tips for Responding to Photography Inquiries

Now I'm not sure about the rest of you, but the art of responding to a new lead is an ever shifting task for me and my photography business. We all do our best to stay on top of the trends, by researching our genre of photography to better understand our perspective clients and keep our responses fresh and interesting. However, just how often should we re-evaluate our approach?