Fashion

Creativity To Clients – 5 Steps To Grow Your Clientele

Creativity To Clients – 5 Steps To Grow Your Clientele

Some may say it’s quite the phenomenon. I only shoot commercial and editorial fashion and I seem to make a living out of it without shooting weddings, families, babies or seniors. I don’t live in New York, Chicago or Los Angeles and I don’t travel like George Clooney in the film “Up In The Air.” The number one question I’m asked on a daily basis: “Clay, how do I get more paying clients?”

Find Your Frame - Using Lines To Sell A Story

Find Your Frame - Using Lines To Sell A Story

Day in and day out I see images that raise the question; what is the photographer truly trying to convey in the photograph? In fashion photography, editorial story-telling is commonplace, but you must have a strong foundation for that to manifest properly in your image. Forget the lighting, focus or pose, first you need to question the frame.

Color, Cinematography, Storytelling and Beauty Combine Wonderfully (Interview) - NSFW

Color, Cinematography, Storytelling and Beauty Combine Wonderfully (Interview) - NSFW

I’ve just watched one of the best fashion shorts I’ve seen in months. It combines gorgeous color, cinematography, camera movement and Hitchcock-styled, film noir sensibility beautifully. Interestingly, after speaking to one of the directors, regardless of budget or what we’re shooting, there are real gems to be gleaned from their experiences. Read on for the full scoop.

Women React To Being Photoshopped As Cover Models

Women React To Being Photoshopped As Cover Models

Flawless models and perfect-looking celebrities are all around us. We see their perfect bodies on magazine covers and their smooth skin on ads and billboards. Girls today grow up having a distorted view on what 'Beauty' really is, and many of them aspire to look like the photoshopped version of the famous people they love - flawless and perfect. Check out this video of 'real' women react to being photoshopped into cover girls with flawless bodies and perfect skin, the way they always wanted to look like.

The Making Of The Making It Up Beauty Series

The Making Of The Making It Up Beauty Series

It's no secret that we creatives are often introverted, or simply don't know the first thing about self-promotion. Thus there are thousands and thousands of brilliant talents out there that very few have discovered. I have been on a mission of finding such gems and helping them expose their work to the worldwide online photography and digital imagery communities. And today I would like to share some beautiful and fun images and inspiration from Spain with you.

Don't Pose, Give Direction

Don't Pose, Give Direction

If you are a lifestyle photographer one of your jobs is to make your images look natural- not stiff, not awkward, and definitely not staged. Your audience should see your images as moments that were going to happen regardless of whether or not you were there to capture it. The imagery that Roxy uses in their advertising is a spot-on example of this. Their photographic brand is made up of images of surfer girls living their carefree, summer lifestyle. Each image is a moment.

Learn How To Light: 32 City Speed Light Tour!

Learn How To Light:  32 City Speed Light Tour!

No matter where you are in your photographic journey, one thing is certain: you need to know how to manipulate light. The team over at Monte Zucker Education have put together an interesting speed light tour featuring pro Canon shooters Bob Davis and Stephen Eastwood. The Need Light? Speedlite! Tour starts March 9th and hits 32 cities throughout the US. If you have never used off camera lighting or are looking for unique ways to add excitement to your photographs, this workshop is definitely worth checking out.

Practice Patience - Results That Reap The Reward

Practice Patience - Results That Reap The Reward

Photographers and artists alike are extremely passionate people. With strict deadlines and hectic schedules, we all have the tendency to jump the gun and act or open our mouth before taking a step back from the situation. There is one word which you will be hearing a lot throughout this article. It is a trait at the core of what we do and it’s very much a necessary virtue: patience.

Up the Ambient, Create Beautiful Portraits by Mimicking Daylight

Up the Ambient, Create Beautiful Portraits by Mimicking Daylight

When I first picked up a DSLR and got a taste of artificial lighting, I loved shooting in darkness. I felt like I could control light a lot easier without having to fight the ambiance of a location or sun. Using an array of speedlights, I would light the location and subject how I wanted. Sometimes, that included putting speedlights in lamps or mounting them in the background. Eventually, that style took a sharp 180 degree turn, now I love using natural light in my favor to create a dramatic portrait.

Watch "DUFFY: The Man Who Shot the Sixties"

Watch "DUFFY: The Man Who Shot the Sixties"

Anyone interested in fashion photography owes it to his or herself to watch this documentary. In the 1960s, three photographers dominated the British fashion scene - David Bailey, Terence Donovan and Brian Duffy. "DUFFY: The Man Who Shot the Sixties" is a fantastic film that follows the rise, the (literal) flameout and the comeback of an iconic photographer.

How To Add Tattoos To Your Models In Photoshop Like a Pro

How To Add Tattoos To Your Models In Photoshop Like a Pro

Sometimes tattoos can add a lot to the character and the general feeling of your images. The problem is most models you'll work with wont have any tattoos, or won't have the type of tattoo you would like to have in the image. In this 15 minute video tutorial you can learn how to add any tattoo to your subject in Photoshop, and make it look real. The techniques used in this tutorial are very useful for many other uses, so if tattoos are not your thing, it's still a great video to learn from.

The Elements of An On-Location Fashion Shoot With Tim Coburn

The Elements of An On-Location Fashion Shoot With Tim Coburn

Photographer Tim Coburn takes us along on his commercial and lifestyle shoot in Ocean City, Maryland. View behind the scenes as he scouts locations before the shoot and how he troubleshoots with unexpected weather. Shooting a beach scene and don’t have a bright sunny day? See how to use clouds as your own natural soft box. Using only a 4x7 panel reflector, Tim demonstrates the advantages of simple lighting while incorporating shadows for texture while letting his model’s movement come alive on set. See the post below to learn more and see the final images.

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