Mobile

New App Utilizes the Best of Photo and Video to Create Addictive 'Interactive Photographs'

New App Utilizes the Best of Photo and Video to Create Addictive 'Interactive Photographs'

It’s impossible to deny the rise of video in recent years. Even on the high street, many shops are replacing print campaigns in favor of TV screens with moving advertisements that showcase a larger range of their products. With video, even though you lose the subtlety of capturing a single moment in time, you can share so much more. So what’s the compromise? A new micro-video app by the name of Polaroid Swing combines movement with moment in a one-second clip to create what it calls “interactive photographs.”

Using Instagram Stories as a Marketing Tool for Photographers

Using Instagram Stories as a Marketing Tool for Photographers

Are you using Instagram Stories in your marketing? Are you wondering how photographers are using Stories? With new features like tagging and Boomerang being added this week as well as the possibility of links being added in the near future, Instagram Stories is quickly becoming a great tool for marketing that every photographer should take advantage of. Here is a list of ways you can start using Stories for your business today.

Instagram is Bringing an Intriguing 'Buy Now' Feature for Products Within Posts Next Week

Instagram is Bringing an Intriguing 'Buy Now' Feature for Products Within Posts Next Week

Everyone might not be familiar or privy to the changes that Instagram has made over the last couple years, but one thing is for sure, they are doing some great things when dealing with brands and how they feed ads to their consumers. Next week, they will begin to roll out a feature in which select brands will be able to tag specific products for people to click through and purchase with one click, all in-app.

How Viable Is Lightroom's New Raw Editing Capability

How Viable Is Lightroom's New Raw Editing Capability

I know that all of the iPhone 7 hype is on the portrait mode and DNG file capture that the new camera has, but I was particularly interested in another aspect of iOS's photo capability. Having been stuck on a Nexus 6 for the past year and a half, I missed out on a lot of the new tricks that the iPhones were offering. Specifically, Lightroom Mobile's new raw file support, giving it similar editing capability as the desktop version of Lightroom.

The iPhone 7 Plus Fashion Photoshoot: Blondes, Brunettes, and Bokeh

The iPhone 7 Plus Fashion Photoshoot: Blondes, Brunettes, and Bokeh

What happens when you throw together a shoot with two fashion models, one photographer, and an iPhone? We went ahead and found out for ourselves. As a professional photographer, the most popular question I receive on a daily basis is, "What camera and lens do you shoot with?" I also hear "My camera isn't good. What camera and lens should I buy?" When asked that question, I always make sure to emphasize that great light trumps great gear every time. That inspired me to do put down the D810 and practice what I preach. And what better way than to break in my iPhone 7 Plus?

Light Painting Made Easy by the New iPhone App Pablo

Light Painting Made Easy by the New iPhone App Pablo

For most, light painting photography is out of reach. Usually requiring a DSLR setup, most photographers don’t want to spend the time, energy, or coin to create dynamic images painted with light. But, for those who love the idea of using concentrated light to add flare to their images with little to no effort, Pablo is here. The new app for iOS helps even the most amateur photographer create long exposure photos and video at the touch of a screen.

Cyclops: The Pocket-Sized Interchangeable Lens Camera

Cyclops: The Pocket-Sized Interchangeable Lens Camera

The world's most popular camera is the iPhone. That isn't news anymore, but it does highlight a number of interesting points about how people consume photography these days. Firstly, if people have a camera on their person that's readily available, they'll take pictures. Although this is somewhat obvious, it does draw the eye to one of the drawbacks of DSLRs and ILCs: size. They are both invariably too big to have on your person at all times, but what if that could be overcome?

Astrophotographers Rejoice: Apple's iOS 10 Includes Color Filters to Make Your Screen Completely Red

Astrophotographers Rejoice: Apple's iOS 10 Includes Color Filters to Make Your Screen Completely Red

Astrophotographers have a tough job, balancing the use of electronics and star-gazing apps with the ability to keep their eyes adjusted for the night sky or the dark ground that surrounds them as they shoot. I have wrapped my phone in red cellophane plenty of times. While some apps (many of which were recently pulled) allowed for changing the bluish cast of your device's screen to something more amber, Apple's iOS 10 update is the first time the company has included a way to make everything on your screen an actual shade of red.

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