Product Photography

Product photography has to make objects look their best — and do it efficiently enough to be commercially viable. Whether you're shooting a single hero product for an advertising campaign or hundreds of SKUs for an e-commerce catalog, the challenges of lighting, styling, and consistency are central to the work. This section covers product photography across scales, from tabletop setups to large-scale commercial productions.

Nikon's New AF-S 24-70mm f/2.8E ED VR Is More Than Meets the Eye

Nikon's newest AF-S 24-70mm f/2.8E ED VR isn't any ordinary lens. Aside from the obvious addition of VR, the lens features a number of other features, including a new 82mm filter size and increased weight. While it's hard to consider those last two qualities "features," if you thought it was a bit odd, you were right.

Fstoppers Reviews the NISI 150mm Filter System

Ultra wide-angle lenses are a staple for landscape photographers but most cannot accept a regular threaded filter due to their protruding front glass elements. As such, photographers need to use a filter box which clamps to the outside of the lens and holds a large glass filter in place.

Invaluable Insight into the Business and Art of Product Photography

Whether you’re just starting out in product photography and are trying to figure out where is the right direction to head, or have been in the business for a long time and want to hear another professional’s perspective, this interview with Tony Roslund is going be well worth watching.

Macro Photographer Tests the Venus KX-800 Twin Flash, Gets Brilliant Results

Venus recently released the KX-800 Twin Flash for macro photography which updates their previous KR-800 model. The new KX-800 model features stronger articulating arms that promise to hold their position better than before. In this review, macro photographer Thomas Shahan examines the Venus Twin Flash and goes over how to get the best results in real-world application. 

Sigma Amazes with Pricing for World's First Full-Frame f/2 Zoom Lens: $999

The world's first full-frame coverage, f/2 zoom lens makes history as Sigma prices the 24-35mm f/2 DG HSM Art lens at a very fair $999.00. Moreover, Sigma promises it will feature similarly excellent optical performance as the other lenses across their new Art-series, Global Vision lenses. 

Nikon Admits Some D750 DSLRs Have Shutter Problems

Nikon has just issued a service advisory for owners of the D750 DSLR, specifically those manufactured in October and November of 2014. The shutter in affected bodies has been shown to "not function normally," sometimes resulting in shading of a portion of images. Nikon will repair affected cameras free of charge, even those with expired warranties.

Canon Announces New Wireless-Enabled 430EX III-RT Speedlite

Canon just announced their latest Speedlite, the 430EXIII-RT. The update to the Canon 430EXII  will be released in September 2015 at an estimated retail price of $299.99. Also announced are new accessories that will be familiar to Nikon users, the SCF-E2 Color Filter, and the SBA-E2 Bounce Adapter. 

Some highlights of the third-generation flash include:

Fstoppers Reviews the Elinchrom Litemotiv Parabolic Light Shapers

Elinchrom has been renowned for its light shapers for a long time. Many photographers have been using the Rotalux line of softboxes even on other, more expensive strobe brands such as Profoto or Broncolor. The Rotalux system was also known for its quick and simple way of assembling the boxes.

Review of Gura Gear's Chobe 19-24L Shoulder Bag

While looking for a new shoulder bag to use for family sessions and travel assignments, I came across Gura Gear's Chobe 19-24L expandable bag. It checked all the boxes I needed; airline carry-on-friendly, reasonably lightweight, laptop sleeve, configurable dividers, plenty of storage pockets, and room for things other than camera equipment.

LensRentals Begins Testing Lens Variance

Announced today on the LensRentals blog, is their intentions to begin testing lens variance - something never formally done in photography before. Lens variance is simply the difference from one copy of a lens to the other. By testing this, they'll be able to debunk any misinformation found in reviews that test only a single copy of lenses.

Video Shows the Incredible Zoom Power of the New Nikon Coolpix P900

Announced back in March of this year, was the Nikon Coolpix P900. It seemed like your run of the mill affordable point & shoot camera, with a 16MP sensor, fixed lens, and basic video functionality. But what this camera also has, is what originally looked like a typo, with a 24-2000mm 35mm equivalent zoom, allowing you to see further than ever.

Give your iPhone Manual Controls with the DxO ONE

DxO, a company best known for its software, has unveiled a pocket-sized DSLR quality camera that is meant to be paired with your iPhone. Using the iPhone as a control panel and proofing screen, the camera itself concentrates on capturing images using it's own lens and settings.

Priolite Gives Pentax Users High-Speed Sync

Relatively new to the professional flash world, German strobe manufacture Priolite is wasting no time in making a name for itself in the big leagues. Their latest product, the RC-HS/P, is a transmitter/controller for their lights that enables high-speed sync (HSS) with the Pentax line of cameras, and most excitingly, Pentax’s digital medium format 645Z. 

Just Announced - The Sony Alpha a7RII

Just announced this afternoon is the much anticipated Sony a7RII. Boasting 42 megapixels in a full-frame sensor, the Sony a7RII promises to be the newest king in the mirrorless camera world. However, the camera has some more features up its sleeve, like internal 4K video and an incredible 399 Phase-Detect AF points at 5 fps.

 

The World's First Wireless Flash Trigger for the iPhone Is Here

Vancouver-based company Tric is attempting to be the maker of the first wireless flash trigger exclusively for the iPhone. They are taking their new invention to Kickstarter in hopes that popular demand will help their aspiring iPhone wireless flash trigger dreams come true. As they say in their Kickstarter ad, "Taking professional photos on your iPhone is a challenge.

Just Announced: The HERO+ LCD - GoPro Adds a Touch Screen to Its Entry Level Camera

The latest round of GoPro HERO4 cameras have been a big hit. Though one of the surprising outcomes with the recent release was the addition of a touch screen to the Silver edition and lack of screen on the higher-end Black edition. In many reviews and ratings, the ability to see your framing and review images and video from the device gave the Silver edition a leg-up over the Black.

Is There Finally a Growth Hacking Tool for Photographers?

Last month, the creators of MotoCMS, an award winning DIY website building program, ran a Kickstarter campaign for Defrozo, a free display and marketing melding of Smugmug, ShootQ and Zenfolio. What could be more fun than putting up some photos and have the offers pour in, right? I was excited to get started.

F-Stop Gear Announces an Updated Line of Mountain Series Camera Backpacks

One of the best camera backpack series just got an update, along with a few new bags. F-Stop Gear has been making quality backpacks for outdoor adventure filmmakers and photographers for a while now, and their latest products are looking to be even better. If you've owned or used the popular Loka series bag, you'll want to check out the new version, called the Ajna. 

Could This Be The Best Dual Hotshoe Flash Bracket For Pocket Wizard Users?

The other night I was asked "what is the most frustrating thing about shoot weddings?" I thought about this question for a second and shockingly my answer had nothing to do with bridezillas, wedding planners, hot and humid weather, or even post production. Easily the most frustrating thing about shooting weddings is dealing with unreliable radio triggers during the reception.

Adobe Shows Off Dehaze Tool in Upcoming Lightroom Update

Despite what you think of the pricing model, everyone should agree that the Creative cloud system is great for the ability to receive rapid updates to the Adobe product line. Shown off last night, is the latest tool being developed by Adobe, allowing you to add and subtract haze into your photos using a built in Lightroom slider called Dehaze.

ONA Announces the Berlin II Now in Beautiful Black Leather with Gunmetal

ONA is a premium camera bag company presenting some of the finest in leather goods used to store and protect your photography gear with style. This week they launched their next collaboration with the one and only Leica, introducing their next generation Berlin II in all black leather. Read on to check out some of the features. 

Using the Tether Tools Look Lock to Create Point of View Behind-the-Scenes Videos

Last month, I taught a two-day workshop in the heart of Phoenix. While there, I was able to get some friends to come out and help create a behind-the-scenes video of the entire workshop. I was also able to meet with Tether Tools, whom are located in Phoenix, and they gave us access to some pretty cool tools, more specifically, my new favorite BTS tool, the Tether Tools Look Lock. 

Lowepro Updates the Pro Runner Line with the Pro Runner II Series

Announced this morning from Lowepro, is the Pro Runner II series of bags and backpacks for the adventerious photographer and videographers. With greater storage capacities and options, the Pro Runner II Series takes everything everyone loved in the original backpack series, and improved on it, giving us three new bags to choose from. 

Panasonic Announces Sub-$800 Lumix G7 with Internal 4K

Panasonic has announced the Lumix G7, a compact 4K mirrorless camera with a kit price of less than $800. Offering a solid list of features for an entry-level camera, the new Lumix G7 is perfect for amateur photographers looking for a inexpensive camera with both quality video and photo capabilities at almost half the price of the GH4.

CFast Cards Hurting Your Wallet and Your Recording Time? "C-Box" Has A Solution

4K video camera systems are now quickly becoming prevalent in the market, and with even more on the horizon, it's a safe bet to assume that many filmmakers stepping up to 4K aquisition will be investing in peripherals and other accessories that are needed to capture and edit at that resolution. One of these expensive extras comes in the form of CFast 2.0 cards.

Introducing the New Pixellu SmartAlbums 2, Plus Review

A little over a year ago, we were introduced to SmartAlbums from Pixellu. They helped photographers all over increase their productivity by allowing them to stop hating the process of designing albums. This year, they brought us a bigger and better product, and I got to use it first hand. 

Filson’s McCurry Sportsman Bag: A Most Thorough Review and How It Did Me the Biggest Favor in the World

The world of fashionable photography bags isn’t unknown, but it’s not all that vast, either. As much as everyone might want to be fashionable, that desire simply isn’t as compatible with the necessary practicality we need from our gear... or is it? Can a bag look quite good while being quite practical? Or better yet, can a strict adherence to a bag’s fashion appeal aid its practicality?

Can Your Hard Drive Survive a Swim in the Ocean? This G-Drive ev ATC Did

I baby my external hard drives. I always wrap them in bubble wrap when taking them from home to the coffee shop, and I even have a little mini-pelican case for longer trips. I couldn't imagine how bad it would be if it happened to get even a quick salt water splash, let alone get stuck in the sand.

Radian 2 Aims to Be All-In-One Solution for Motion Time-Lapse

The guys over at Alpine Labs have announced a new Kickstarter campaign to fund their follow-up time-lapse motion control system, the Radian 2. Packed with the same features as the Radian, this new version adds a wireless preview of your time-lapse and complete control of your camera via USB allowing you to change camera settings like aperture, shutter speed, and ISO while shooting.

LEE Filters Officially Announces the SW150 Mark II Filter System

The legendary photography brand LEE Filters, founded in 1961, has announced a new version of their popular SW150 filter system specially designed to be compatible with a broader range of ultra wide-angle lenses. This system is designed to adapt filters to ultra wide-angle lenses with built-in petal sunshade lens hoods and without screw threads. 

Hands-On Review with Sigma's Newest 24mm f/1.4 Art Beauty

Coming off of its previous reputation as an extreme budget brand when it came to DSLR lenses, Sigma has now had well over two years to fend off quality concerns with their restructured Global Vision lineup that began with the superb 35mm f/1.4 Art lens.

Leica Officially Announces New M Monochrom Type 246 Camera

The legendary photography company Leica has announced the new M Monochom (type 246) camera, a follow up to the M Monochrome black-and-white shooting rangefinder. The new digital camera boasts a faster Maestro image processor, 2 GB buffer memory, 24-megapixel black-and-white full-frame sensor, live-view zoom, focus peaking, and 1080p Full-HD video.  

Are Drones The New Wedding Photographers?

This couple took wedding photography to a whole new level when they got their wedding shots taken. They used a series of drones in order to capture their big day. The shots that they created are undoubtedly original and stand out from the crowd... for now.

GoPro Breaks into Virtual Reality with Acquisition of Kolor

GoPro today announced it has plans to acquire the virtual reality software company Kolor. The France based company develops tools for spherical 360-degree videos and panoramas. With the rise in VR technology hardware like the Oculus Rift, purchased by Facebook in 2014 for $2 Billion, it's easy to see what GoPro has planned for their acquisition.