The top question that haunts wedding photographers is: how do I get more clients? When it comes to wedding photography, get creative with your marketing tactics. These ideas to attract wedding photography clients will refresh your routine and expose you to clients you may not otherwise reach.
With all the discussion of the best camera on the planet or the most powerful lights, there’s a lot in a professional photographer's bag that goes overlooked. So today, I’m going to take a short look at what’s in my own camera bag.
Photography websites are here to stay, despite social media's best efforts. Having a website is really affordable and simple in 2020, but there are several faux pas that could be stopping your viewers from booking you.
Wedding photography is a tricky and demanding genre, and the business side of it can be just as difficult as the shooting itself. If you are looking to improve your wedding business, this great video discusses several common wedding photography pricing myths and what you should do instead to ensure you are putting as much money into your pocket as possible.
Being a freelance photographer or videographer is an never-ending onslaught of emails, invoices, phone calls, marketing, networking, and occasionally, picking up a camera. It takes a lot of discipline and savvy to successfully balance it all while still having a life outside work and not getting burned out. If you sometimes struggle to be productive and efficient, this excellent video will give you some helpful tips to speed you on your way.
Did you know that the initial idea for "Bad Boys" was to have Jon Lovitz and Dana Carvey as the main actors? If that happened, today, the movie would be probably known as a family movie. Instead, there were unfortunate events around the production of the blockbuster that made a few people quite famous.
There were lots of preconceived notions I had for being a professional photographer. Some were right, some were wrong, and most were somewhere in-between. But there were aspects that I hadn't even considered.
One of the most nebulous concepts in professional photography is the task of pricing your services and products. If this is something you struggle with, this helpful video will give you a lot of great guidelines for knowing what to charge to maximize your income.
Some photographers love the meditative process of film photography: it's tactile, immersive, and for some, evocative. However, there are those among us who put this traditional practice on a pedestal, claiming that it is the only true form of photography. But as long you get the image that you want, does the process really matter?
If you are running a luxury photography studio but have not starting using in-person sales (IPS) you may be leaving money on the table. The investment menu is key to having a fluid sales session. But did you know the importance of where you place the collections on the menu?
We live in a day and age where the phrase "Everything is relative" is the final word for many conversations and a basis for conclusions. This kind of mentality can lead to disastrous results.
As much as you may call yourself an artist, you must also learn the importance of identifying yourself as a business person. If you own a camera, and you're not making any money, this is the reason why.
All photographers at every level have a similar problem. How do you know how much to spend on a new camera?
I have been fortunate enough to be on the receiving end of some great advice over the years. In this article, I go over the five bits that have resonated the most with me and that I think of on every shoot.
There are cases when a client insists that you restrain from publishing anything you've worked on with them. Would you charge them more or you have another policy?
You can have unbelievable landscape photographs ,but it might be difficult to make money. You can have a stunning artistic shot, but if there isn't a celebrity or product in the photograph, it's difficult to make money. If you love to take pictures for purely personal enjoyment, this article won't add much to your life. This is for the people who want to make money from their work.
If I told you that Facebook lies, you'd all probably shrug your shoulders and reply with an elongated, groaning "duh." Other than the moral issues, their lies genuinely hurt individuals and businesses. As photographers, it's important for us to take note of how Facebook is impacting us.
It's that time of year again when Shutterstock announce their annual creative trends report for 2020. This year's findings are particularly good news for photographers.
From tripods to flashes, and everything in between.
Is Canon still the top dog, and has anybody bought new mirrorless glass?
Did anybody purchase an old school DSLR this year? Could the iPhone 11 have affected camera sales?
Being a photographer comes with perils that only fellow photographers can relate to. Here are 7 things that only photographers care about on set.
It is theorized that 10,000 hours of deliberate practice will turn one into a master of their trade. When starting out as a photographer (or any other skill), you were told practice makes perfect. But is this true for everyone ?
2020 is underway, and there are a few tasks you should look at doing before you really get into the year. These jobs will save you time and give you a great starting point for the year.
Getting your first paying job is without a doubt the hardest task you will ever complete as a professional photographer. In this video, I give my advice on how to obtain your first paying client.
You need balance as a photographer, and that means addressing the business side as well. We are creative beings, and running the day to day is something we're so great at avoiding.
There seems to be a black hole of information on the topic of taste when it comes to photography, despite it being critical for what most of us strive to achieve. In making this video, I discovered why it's such an avoided topic.
SLR Lounge's Pye Jirsa has built a successful photography education business based on his success as a portrait and wedding photographer. There is no doubt that he has both the creative and business chops to offer accurate and informative advice on pricing and sales; however, some viewers don't share his opinions.
The video title alone should make you want to come and dispute this claim, but give it a couple of minutes of your time. The majority of people won’t support you or appreciate your work. You’re not alone, and here is an example.
Whenever an aspiring photographer asks me for the secret to beginning their career, I always respond with the same answer: Step one is to remember that photography is a marathon and not a sprint.
