Standing out from your competition can be daunting. One easy way to do this is to make sure your business shows you are inclusive and welcoming. A lot of photographers say they are inclusive, but they are not projecting that. Here are 10 questions to ask yourself to help you figure out where you can improve your business.
Dynamic range is one of the most fundamental properties of a camera sensor and one of the leading specs photographers are concerned about these days. What is it, though, and why is it so important? This great video tutorial will introduce you to the concept and show you its practical consequences on your images.
Watch as one photographer returns to Stokksnes in Iceland to try to better a shot he had taken of the same place some years prior. Iceland truly is one of the most beautiful countries on the planet and this quiet, relaxing video does a great job of showing some of its allure.
Zeapon Sliders are relatively new to the market. The original Zeapon slider proved to be an interesting and popular option; however, it wasn't without its flaws. Since its release, the company has worked hard to produce something more stable and capable, and we now have the Zeapon micro 2 motorized sliders. This new slider could be the best one on the market.
Real estate photography can be a great way of getting started in architectural photography, and depending on where you're located, it could be a lucrative option for someone looking to become a professional. But if you really want to get paid good money for real estate work, then you need to consider offering video packages to your clients too.
Among the lot of new releases from Fuji over the last week is the XF 33mm f/1.4 prime lens, effectively a successor to the much-loved XF 35mm f/1.4 R. What improvements does this new lens offer?
When you think of focal lengths in landscape photography, lenses like a 24mm or 16-35mm probably come to mind, and for good reason, as wide angle lenses help to capture those beautiful scenes in one frame. That being said, longer focal lengths have their place too, and this excellent video features a seasoned landscape photography discussing just why he bought such a lens for his own work.
It is no secret that Fuji has been rewriting the paradigm of camera cost by bringing medium format cameras to the market at prices that compete with full frame options, but now, they are doing the same with medium format lenses, offering a zoom that costs just $500 when purchased as part of a kit with the new GFX 50S II. Is it any good? This great video review takes a first look.
It is exceedingly rare that you will take a portrait that does not need some degree of retouching, and as such, there are common post-processing mistakes you should be aware of before you start your edits. This helpful video tutorial will show you five common mistakes portrait photographers make when retouching images and how you can avoid or fix them.
Imagine an application that can write music for your video with only some hints from you about the style of music and the length of the video. Imagine an app that will write music that fits with your dissolves or add a punchy note wherever you like for emphasis.
September is shaping up to be a busy month for Canon with rumors that the greatly anticipated EOS R3 is due to be announced September 14. One lucky photographer has a preproduction model in his hands and can at least give you a quick tour of the body and its various buttons and screens.
From very dated soft lighters and Broncolor Hazylights on big stands through to modern octaboxes and reflectors, in this video, I look at them all in relation to my favorite genre of photography.
One of the photographers that shapes the future of portrait, fashion, and advertising photography is Rankin. His portfolio includes the portrait of HM Queen Elisabeth II and countless images of Kate Moss, Heidi Klum, and A-List celebrities. As a fashion photographer, he has photographed commercially for some of the biggest clients, while his editorial work has been displayed on the covers of most major magazines over and over again.
There is little more frustrating than one of your best shots in any given shoot being slightly blurry. While sometimes it's all but unavoidable, there is often lots you could have done differently to capture the shot without any blurring. In this video, an expert bird photographer discusses how he keeps his images so sharp.
How much difference can you see if you shoot portraits on a full frame camera and compare it with those shot on an APS-C camera, both using excellent lenses? This video finds out.
Do you have a photo that you found totally amazing until you noticed something in the background that ruined everything? If you do, you’re not the only one. When shooting a subject, always keep an eye on your background.
Despite all the different tools at your disposal, making smooth, controlled selections in Photoshop can be tricky, especially when you're trying to isolate highlights. Here's a great way to do it.
The entire genre of time-lapse photography is a game of patience and preparation, but creating short films involving the life cycle of a mushroom is on an entirely different level. When 24hrs worth of frames can equate to only a few seconds of footage there is not a lot of room for mistakes.
Adding props is a simple and effective way of adding production value to your photographs. Not only do they add additional points of interest, they also can add to the story you're trying to tell. In this video and article, I'll be walking through the creative process of how an image evolves to the final version. To do this, I'll begin with a basic "walk-up" shot. From there, I'll be walking through the step-by-step changes to the shot until we get to the final image using various props.
The short answer is "yes", and it has already proven affordable and successful in a wide range of fields and production sizes. With the rise of virtual models and 3D rendered product catalogs, and real-time rendering, I think the real question is how far this technology will impact commercial photography and videography as a whole.
The landscape of all businesses looks different, and store after store keeps closing because of online businesses. The type of business we see consistently is the dining establishment, and their need for content is immense.
In the latest installment of social media "influencers" ruining everything, an alligator was likely severely harmed after a TikTok influencer harassed it with a drone to the point that the animal literally jumped out of the water to snatch the device, causing the drone's battery to explode in its mouth.
Wildlife photography can be incredibly rewarding when things go right, but it's incredibly difficult to master. That's why when you have a good photo that's let down by a few of the camera settings, you should use Lightroom to transform that drab shot into something much more beautiful.
ASUS premiered a live launch called “Create the Uncreated” and announced a whole new batch of ProArt products.
I am a photographer but I often forget to shoot. Isn't that a ridiculous thing to say? I must admit, it's my reality more often than I'd like to admit.
Whether you’re using your iPhone or regular camera, shooting through windows and transparent surfaces can be one of the trickiest situations you’ll encounter. With just a few simple tricks, you can greatly improve the results next time you try photographing through a window.
Going too far with an edit is something we have all been guilty of at some point, and it is something for which the temptation never quite disappears. Here are seven signs you have taken that edit of your landscape image from refined to gaudy and what you can do to fix or avoid the issue.
There is more demand for video than ever before and by an incredible margin. That demand, in combination with the plethora of new tools and gadgets for creating videos, has led to some of the fundamentals getting lost in the weeds. In this video, one filmmaker discusses how taking things back to basics can benefit your work.
Henri Cartier-Bresson is hailed in the pantheon of photographers as one of the leading lights of his time. He is also inextricably linked with Leica. If he were shooting today, what brand would he choose and how would he shoot? It would of course be Panasonic and 6K Burst Mode.
There are some great lenses in the Fuji range and this new release looks to further that history. In this video, see behind-the-scenes of a shoot with their latest offering and how it performs for studio portraiture.
Fujifilm’s new GFX 50S II is the company’s most affordable medium format camera, but does the performance make it a worthwhile purchase when there are full frame cameras available with similar resolutions? This review seeks to find out.
My favorite season is about to hit the Northern hemisphere, autumn. With its riotous color and vibrancy, the forests of autumn transform into a landscape and nature photographers' playground. Here are my tips for planning your ultimate fall color adventure.
At just $2,499, the Canon EOS R6 has a remarkable list of specifications and along with the R5, has helped to reassert Canon’s dominance over the camera market. How does this camera hold up after a whole year of use?
No doubt, when you are first learning about artificial lighting, it can feel very foreign and difficult to master, particularly when it seems like pros are using complex multi-light setups for all their shots. However, you might be surprised by how much you can accomplish with one light, a reflector, and strong knowledge of the fundamentals of lighting. This excellent video tutorial will show you how just such a shot was created and the process the photographer went through to create the final image.
Filing a DMCA takedown notice to have Instagram remove a photo that has been used without permission is a frustrating process. Now, evidence is emerging that Instagram’s handling of these notices could put the social media giant in a tricky legal situation.
For landscape photographers, a sunny day with no clouds in the sky is kind of boring and does not make for particularly interesting photos. On the other hand, that does not mean you should just pack up your bag and head back home if you encounter such a day. This excellent video tutorial follows a landscape photographer as he demonstrates what you can shoot on such days.
Polaroid has announced the Now+, an instant camera that gives users a new level of control through its Bluetooth connection to an app on your smartphone.
Follow along with this tutorial to discover how to transform lifeless color photographs into black and white fine art photos in just nine simple steps with Photoshop CC.
Very often in photography, things go very wrong. In this video, Nicole Small shares her successes and failures in developing cyanotypes.
It's a good day to be a Fujifilm photographer. The company has announced multiple new cameras and lenses for both the GFX medium format series and popular X series. Check out what they have in store.
There are some photographers whose work you can learn from. Tesni is one of those whose wildlife photography is worth following not only because of her eye for a great shot, but her enthusiasm and knowledge of the natural world that also shine through in her images.
The levitating portrait is something of a classic and for good reason: it's effective at catching the eye and holding the viewer. In this video, watch a full breakdown, including behind-the-scenes footage, of how the shot was achieved, from start to finish.
For the past decade modern cinema has opted for the orange and teal color grade to provide a wonderfully cinematic feel, and thanks to the new tools in Lightroom you can turn your shots into cinematic masterpieces, too.
Drones have improved at a rate of knots in the last decade or so, and now you are able to film usable HD footage with a tiny, agile drone. This has lead to a revolution of creative videography. In this video, one videographer and drone-lover goes through his top picks for this niche type of drone.
If like me, you have always wanted to be a commercial photographer, then having a good agent is a really important part of this. However, there are far more photographers than there are agents, so how do you get one?
Some people shoot full frame lenses on crop sensor cameras. More people should shoot medium format lenses on full frame cameras.
The story of Polaroid offers a fascinating insight into the evolution of camera technology. Once a titan of the photographic industry, Polaroid failure to innovate and anticipate the shift to digital led to its bankruptcy, but a return to analog processes has breathed new life into this former giant.
Photography as a job and as a hobby are two very different things. For professional photographers, this distinction means consistently working at their practice, rather than at certain points or only if inspiration strikes.
The original Canon 1D came out almost 20 years ago, in November of 2001, and it represented the company's arrival on the professional digital camera market. Since then, the 1D series has become well known for its high-level capabilities and almost unbreakable build, becoming a favorite of countless pros around the world. What was the original model like, though? This neat video takes a look at the shooting experience and image quality. Spoiler alert: the colors are beautiful.
Creative ruts are something we all go through at one time or another, and they can be frustrating if you are a hobbyist and downright dangerous if you are a professional whose income relies upon your ability to come up with interesting and effective ideas and content. So, what can you do when the creative juices stop flowing? This excellent video tutorial will give you seven ideas to help you get back on track.
