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Elinchrom has been renowned for its light shapers for a long time. Many photographers have been using the Rotalux line of softboxes even on other, more expensive strobe brands such as Profoto or Broncolor. The Rotalux system was also known for its quick and simple way of assembling the boxes. A couple of months ago, the Swiss brand announced a new line of light shaping tools: the Litemotiv. They might look very similar to the Rotalux system, but they are very different in many ways. Elinchrom was kind enough to lend me both sizes — a 120 centimeter softbox and a 190 centimeter softbox — and give them a try. Here are my impressions after a month of use.

In the final part of the Dramatic Beauty Portrait Tutorial, we will look at how I do my Black and White conversion. This image is a dramatic image so it calls for a punchy and high-contrast black and white conversion. In this tutorial, I will show you how I stack blending modes and adjustment layers to get my image exactly where I want it. You can follow these steps in your own images or use the techniques and customize them for your own use. In the video you will also see how to use layer masks to create targeted adjustments for your high-contrast black and white portraits.

For those of you who get into situations where you have limited time to set up, manually light and fine tune it to how you would like, well-known photographer Joe McNally shows how quick and easy using TTL can be when pairing an Air Remote with a Profoto B1 strobe unit. This would be great for event shooters, and setting up for quick portraits. Read on for two other videos on high speed sync and lighting ratios.

Since I started doing makeup on most of my projects, I discovered that some very basic makeup tools could have helped me in a big way on previous shoots. Before learning about makeup I had absolutely no clue whatsoever on where or even how to apply some very simple cosmetic products. Looking back now, I see how much time I have lost in Photoshop not knowing these simple things. My goal with this article is not to teach you makeup from A-to-Z but rather to give you a few easy tips you or your models can use to diminish your postproduction time. Less time in front of the computer means more time behind your camera, and who does not want that?

In Part 3 of the Dramatic Beauty Portrait Tutorial, we will finally get into the first main step of the skin retouching process. Basic skin retouching involves addressing subtle skin and texture issues on our portrait images. We will not only look at techniques for skin retouching in Photoshop, but also discuss the theory behind our decision process during the retouching process. I will also show optional techniques for those looking for quicker or alternative options during their portrait or beauty retouching. In case you missed it, during Part 1 of the tutorial we went over the lighting and shooting of our image and in Part 2 we looked at the "pre-editing" process.

Anyone who likes to bring a light or two on-location knows the frustration of wanting soft, controllable light that won't weigh you down or break the bank. The Westcott Apollo Orb is, without a doubt, one of my favorite lighting modifiers. As you'll see below, the Apollo Orb has just about every feature you could ask for in its unique, somewhat-brolly-box-style design, all at a modest price point.

Zach Arias has a new educational site called DEDPXL where him and a group of his friends write on their experiences, struggles, and successes. Commercial Photographer Sid Ceasar is among those writers. A few months ago he produced a video appearing as Sid "The Muppet" Ceasar and talks about inspiration, getting out and making new work, and why surrounding yourself with creative people is so important.

Beauty photography is something that I have become drawn to over time. Setting a mood, imagining a makeup style, and finding or even creating props to fill the frame with my model’s face is something I came to love more than anything else. In any genre of photography, I feel like it is important to develop a style that is recognizable. May that be retouching, posing, lighting, or something else, if people can tell you took the picture it means you have developed a signature style. For my beauty work I wanted to create a signature lighting setup that would be easy to recreate wherever I would go, no matter the condition or the place the shoot would take place in. Here is how I created it and how you can recreate it as well to make it your own.

Recently I went to New York City to do a week of headshots. As many of you know, part of my cinematic style involves shooting outdoors, but flying from Los Angeles to New York City to put this on meant I couldn’t rely on the weather. Figuring out how to translate the look and feel of my style indoors was the only way to make it a success. As I’ve had many questions about how to make this look happen inside for those that can’t always be outside, I decided to share my own experience with you.

In Part 1 of our Dramatic Beauty Portrait Tutorial, we looked at the lighting setup, gear breakdown, and shooting of our dramatic beauty shoot. In Part 2 of the tutorial we will now look at two different ways of exporting and preparing your image for retouching. The first method involves creating versions in Lightroom and exporting directly to Photoshop. The other method utilizes Adobe Camera Raw and the ability to make variations within Photoshop. I will also discuss the overall goal of our pre-edit stage.