I've been there, standing in the middle of a field on a hot day with a scorching sun, mulling back and forth on how to capture a quality shot. In the back of my mind, I'm wishing for some cloud cover or an overcast sky to magically move in. A commercial client or art director doesn't care what time it is, they just want the right image. It’s up to you to capture that image with the weather Mother Nature has dealt.
Ok, sure it's advertising but it's creative, entertaining advertising by global ad agency Saarchi & Saatchi and executive creative director Jason Mendes. Imagine going to your favorite local theater, plopping your butt down with your popped corn in one hand and coke in the other. And just as you settle in look up to find that you have become an advertising superstar.
I'm guilty. As a commercial and fashion editorial photographer as well as a writer for Fstoppers, I love lighting, bokeh, rigging, and all technicalities involved with cinematography and photography. For many months, content fell second to setup. From my experience, there are three types of photographers: those that confide in instinct and sunlight, those that rely on post processing, and those that excel at artificial lighting and formalities.
A few months ago, I was involved in a shoot that seemed to do everything right. Managing ever larger shoots, photo or video, is not rocket science but does require planning and thought. Here are some basic pointers of what I saw first hand that we can all apply to increase the chances of successful outcomes on our shoots.
Here's a bit of fun Sunday watching: a halftone portrait made with tens of thousands of platinum balls will soon be available by special order from Platinum Sphere Portrait. Personally, I find this more intersting from an engineering point of view rather than a photographic one. And sure, a 58x80cm portrait done in half a million dollars worth of platinum is mind boggling expensive but let's be honest, wouldn't it be cool to have one of your prints immortalized in an lustrous precious metal that will never tarnish or fade?
Knowing the importance of color matching strobes indoors is crucial when combining strobes and ambient lighting. Fixing mismatched lighting temperatures can be extremely difficult in post process. Ian Christmann, a commercial and lifestyle photographer discovered a method which will change your life.
Matt Kloskowski, Director of education for Kelbyone, provides a taste of what attendees can look forward to at the 2014 Photoshop World Conference and Expo in this exclusive tutorial. This year's Photoshop World Conference and Expo will be held in Atlanta, Georgia between April 8-10th. The conference is a Photoshop-nerd mecca with special events like: parties hosted by Canon, portfolio reviews and tons of other great networking opportunities.
Simeon Quarrie, owner of wedding production company Vivida, is back with another amazing and unique editorial-style pre-wedding photoshoot for one of his couples. In this behind the scenes video he shows just how much planning and work goes into a great quality photoshoot production. The concept for the shoot is a whimsical story about severing the ties of restriction with the power of love starring a beautiful couple as its centerpiece.
I’ve just watched one of the best fashion shorts I’ve seen in months. It combines gorgeous color, cinematography, camera movement and Hitchcock-styled, film noir sensibility beautifully. Interestingly, after speaking to one of the directors, regardless of budget or what we’re shooting, there are real gems to be gleaned from their experiences. Read on for the full scoop.
In his first ever published book Behind The Scenes, photographer Patrick Van Dam creates thoughtful juxtapositions out of snapshots taken behind the scenes on playmate photo-shoots. According to Van Dam's website there are "over 150 photos of unexpected, undirected and natural responses; humor, disillusionment, absurdism and vulnerability in an erotic setting."
If you are a lifestyle photographer one of your jobs is to make your images look natural- not stiff, not awkward, and definitely not staged. Your audience should see your images as moments that were going to happen regardless of whether or not you were there to capture it. The imagery that Roxy uses in their advertising is a spot-on example of this. Their photographic brand is made up of images of surfer girls living their carefree, summer lifestyle. Each image is a moment.
Last summer we flew Mike Kelley, one of my favorite architecture photographers, to Charleston for 3 weeks to film the 8 hour tutorial How To Photograph Real Estate, Architecture and Interiors . Mike's technique of light painting and compositing is so polished and time consuming that I assumed no Realtor would actually want to pay for it. I was wrong.
Have you ever tried to recreate an iconic image? It could take days of preparations to get anywhere close to the original. The location needs to be perfect, the makeup and wardrobe need to be spot on and the lighting needs to be accurate. In this incredible video created by "US" (Christopher Barrett and Luke Taylor) for The Sunday Times Culture, they managed to re-create 6 iconic images, in camera, in one seamless shot. Check out the final result and the BTS showing how they shot it.
Shooting speeding boats at dusk from a chase boat with a camera on a stabilizer is the norm for Richard Steinberger, a maritime photographer based out of Denver, Colorado. For a recent advertising campaign with Boston Whaler boats, Steinberger worked in tandem with a video production unit and shared the challenges of working on location, keeping the cameras dry and coming away with compelling advertising imagery.
I recently came upon an exhibit entitled “Faces In The Crowd” by photographer Alex Prager and it really got me thinking. Not about the creativity, the concept, or the message. I wasn’t even thinking about any of the technical aspects that would have gone into creating these images. As my eyes wandered across the sea of people represented in her images I had but one thought in my mind; it took one amazing director to pull this off.