Like many of you, I have a very small marketing budget. I personally cannot justify spending a ton of money to run long campaigns on Facebook or Google Ad Sense in order to promote my work. Facebook also regularly changes their algorithm for organic posts, so it’s just not always wise to throw money at them and hope for qualified leads. In this video, I’m going to share five ways that I’m marketing my photography business for under $50.
Here we go again! Another photographer named Joel Goodman has called out Taylor Swift over stipulations in the contract that is handed out to photographers shooting her most recent tour: 1989 World Tour. This time, however, the contract states that the entertainment group known as Firefly Entertainment reserves the right to "destroy the technology" that houses the photographs. This is one step beyond what the previous contract stated.
While Taylor Swift has continued her tirade against all things music streaming, a concert photographer, Jason Sheldon, has himself written an open letter to her. Jason calls her a hypocrite for her stance on musical artistry, given her stance on the art of photography.
In the final part of the Dramatic Beauty Portrait Tutorial, we will look at how I do my Black and White conversion. This image is a dramatic image so it calls for a punchy and high-contrast black and white conversion. In this tutorial, I will show you how I stack blending modes and adjustment layers to get my image exactly where I want it. You can follow these steps in your own images or use the techniques and customize them for your own use. In the video you will also see how to use layer masks to create targeted adjustments for your high-contrast black and white portraits.
Working with models can be an exciting part of photography, as each model can lend a different look and unique perspective to your vision. Casting a model appropriately for each project is an important part of a photographer’s job, as it speaks to their ability to manage their ideas and make them a reality. Just as a casting director will carefully select the best actors for appropriate roles, the same is true for casting the right model for the right photoshoot. Below we will review some guidelines for making the most out of working with models, in order to produce the best photographs...
What inspires you to pick up your camera? For Ivan Agerton, it’s people – and for all the talk about convergence between the worlds of stills and motion, Ivan is doing it. His ‘stills from motion’ portraits are both a visually gorgeous treat with their sublime use of slow motion, and thought provoking in the connection with the subject Ivan has captured. Not just creating eye candy, Agerton is a fascinating character and provides a great example of the life we can all construct for ourselves – if you decide to take the plunge and go for it.
As you build up your clientele, you will undoubtedly encounter a host of requests that can blindside you. Many photographers will learn quickly how being a good salesmen is just as vital to their business as the quality of their photographs. Below I have compiled a list of the most common customer concerns, and how to best overcome them while building value in yourself and in your brand.
In my opinion, mastering negative dodge and burn is the key to any beauty retouch. There are many steps and many hours that go into a great retouch, but negative dodge and burn is as essential, if not more so, than any of them. The term "negative dodge and burn" is one that I first heard from fellow retoucher Pratik Naik. It was the concept of having a specific process of removing distractions and smoothing tonal transitions through dodge and burn that was responsible for one of the biggest jumps in my own personal retouching game.
Vancouver-based company Tric is attempting to be the maker of the first wireless flash trigger exclusively for the iPhone. They are taking their new invention to Kickstarter in hopes that popular demand will help their aspiring iPhone wireless flash trigger dreams come true. As they say in their Kickstarter ad, "Taking professional photos on your iPhone is a challenge. Without a way to properly light your scene, photos turn out looking too dark or unevenly lit." Taking professional photos with your iPhone is indeed quite the challenge, but if you're one of those professional photographers who uses their iPhone for their shoots, this may be for you.
Dreaming big is never a bad thing for a photographer. The more imaginative your ideas, the easier it is to stand out amongst your peers. Yet there is often a very real, and very high price tag associated with grand productions. Producing personal projects that you’re passionate about is vital for many photographers in the fashion industry. However, it can be frustrating to lack the funds necessary to bring your vision to life for more ambitious projects. Fortunately, there are many options available to photographers to help them bring that production to life, without breaking the bank in the process.
Heck yes! I'm pretty dang pumped about this post. Ever since the middle of high school, I've been immensely interested in "the process." You know, that middle bit between point A and point B that nobody but the artist ever sees. I've always loved peeking behind the scenes to see where something started and what kind of work and thought went into creating the finished product. I know I'm not the only one because a lot of you have asked to see before/after's of certain shots on my...
The photography industry is beyond saturated. Everyone is clamoring for a tiny piece of the shrinking pie. Instead of battling for scraps, California-based photographer Hannah Ray is busy baking her own pie by crashing through the boundaries of conventional commercial photography.
In Part 3 of the Dramatic Beauty Portrait Tutorial, we will finally get into the first main step of the skin retouching process. Basic skin retouching involves addressing subtle skin and texture issues on our portrait images. We will not only look at techniques for skin retouching in Photoshop, but also discuss the theory behind our decision process during the retouching process. I will also show optional techniques for those looking for quicker or alternative options during their portrait or beauty retouching. In case you missed it, during Part 1 of the tutorial we went over the lighting and shooting of our image and in Part 2 we looked at the "pre-editing" process.
It's never a bad day, or more often evening, when I get to Skype with Peter Coulson, an artist I am proud to say is my friend, from his place in Melbourne, Australia. However, our most recent Skype discussion was totally hinged around the controversy surrounding Richard Prince's appropriation and subsequent sale of prints featuring Instagram screenshots of photos by other photographers. One of these photos, in fact, was shot by Coulson. I asked him about it, and we chatted.
A couple of weeks ago I had a chance to shoot with the Broncolor Siros Monolights for the first time. Until now, my light of choice has been the Profoto D1. I, like many of you, have seen reviews on Broncolor's new monolight, and like many of you as well, have been a bit skeptical about their delve into competing with Profoto's D1 and B1 Series for the high-end monolight market. The Siros is available in two models, a 400W/s monolight and an 800W/s monolight, and for this shoot I used five Siros 800s. In this article I will give you my complete lighting setup, gear list, a retouching preview, and complete review of my experience with the Siros Monolight and BronControl app.