Depending on the environment you're photographing or the camera you're using, you might not be able to get all of the dynamic range of the scene into a single exposure. That's when you'll want to take multiple exposures and refer to this helpful video on how to blend them in Photoshop.
In a saturated industry, talent can get lost in the crowds. However, talent in combination with proficient business running expertise can lead to you rising above those crowds. Some business expertise is experience, but some is received wisdom. Here are more of the most important things I've learned through both.
Gaining followers on social media can be an entire business in itself with numerous guidelines to optimize your chances of being noticed. One of those rules is to post steadily with constant content. So what happens when you post consistently for a month? I tried it and here are the results.
I doubt any photographers became professional because they were excited to run the business, but run it they will. Unfortunately, the importance of savvy business practices is much closer to photographic talent that most like to admit, so take a break from honing your portraiture, and hone your abilities as a small business owner.
One of the biggest questions photographers have when starting their business is if they’re pricing themselves correctly. Even seasoned professionals sometimes question whether their pricing is correct. Here are a few tips to ensure you’re pricing realistically and accurately for your services.
The lust for better photo gear is something every photographer struggles with. In our photography industry, many people swear by the quality of light of this brand verses that brand, but in the end isn't light just light? In this video I create a classic beauty lighting setup with $10,000 worth of lighting equipment and then replicate that same setup with only $425 worth of lighting equipment. Will they look the same? This is the Rich Photographer vs Poor Photographer lighting test.
Layer masks are one of the most useful tools in Photoshop, allowing the user to apply adjustments to an image selectively. Masking, however, can be one of the most frustrating aspects of post-production, sometimes requiring lots of intricate work. One tool in Photoshop that can make your masking life easier is also one of the most overlooked: Apply Image.
When I began photography I didn’t understand the importance of lighting and the difference makeup has on an image. Looking back, if I would have first understood and attempted to master the techniques behind makeup, I would have understood the proper way to light my subjects when photographing them.
Ever since I started diving into studio photography the term “V-Flat” has been a big mystery to me. Google and YouTube have been the quintessential resource for photography knowledge and for whatever reason there isn't much detailed information on how to construct a V-Flat or what purpose they actually serve. It took time to sift through the noise of nonsensical DIY fabrication and even more time to unfold the enigma of this studio essential.
One of the first very important skills I acquired in my Australian Photography course was the ability to breakdown lighting and determine approximate camera settings in images taken by other photographers. If you understand how the direction of light and its degree of diffusion are controlled and how they affect images, it should be easy for you to train yourself to "read" lighting in the images you see in magazines, on billboards and in your favorite photographers’ portfolios.