Recent Commercial Articles

Alexx Henry Revisted

Alexx Henry raises the bar again with his latest magazine motion cover for release with the Apple ipad. It is not standard practice for Fstoppers to highlight two videos back to back but this was too good to pass up. Click the post to see how this was created and shot.
How To Snowboard On Leaves

Zimtstern, a clothing company needed a new commercial so they decided to advertise their snowboard apparel in a completely new way. Watch the behind the scenes video below and then the finished product in the full post. https://www.youtube.com/watch?v=0mGgdjadp04<
Annie Leibovitz talks with Time Magazine

Earlier in the week we posted a quick video from Annie's photoshoot with Keith Richards. Today I thought I'd share an interview Time Magazine did with Leibovitz where she talks about some of her work, what it's like running a photoshoot, how she used to work with her assistants, and the whole Miley Cyrus controversy. There are no cameras or crazy lighting in this video but I think all of that stuff becomes secondary in comparison to being a confident photographer, having great ideas, and executing a productive photoshoot. Hope you enjoy <
Pete Barrett Shoots A New Balance Ad (Update)

Here is a quick timelapse of one of Pete's latests commercial gigs. It is a bit difficult to see what he is exactly doing in terms of lighting but I am simply impressed by the complexity of this shoot. Look how many people are on the set! After you watch this video head over to his website and be prepared to be blown away. Check the full post to read a message from the photographer.

Behind the scenes on the New Balance photo shoot. from Pete Barrett on Vimeo.

How To Mount A Camera To A Drifting BMW

Dan Bartolucci and Gevorg Karensky over at Influxlab have put together a little montage video for everyone to see how they rigged the car camera up for the latest BMW M3 commercial. I'm sure many of you have wondered how they secured a camera when being so wreckless in a car; I guess now we all know.

BMW M3 - Behind The Scenes - Complete from Dan Bartolucci on Vimeo.

Gary Jones And His Team Film A Backyard Burger Commercial

Watch Gary Jones direct his team as they film a short television ad for Backyard Burgers. Click the post to view the behind the scenes commentary.

BackYard Burgers Gouda Cheeseburger :30 from Jones Film Video on Vimeo.

Dave Hamilton Makes It Reign

I was just about to throw up a new post and I got this video in an email and decided to change things up. Check out Dave's fantastic BTS video and then head over to his website here.

Dave Hamilton Photography - behind the scenes from tashunka b on Vimeo.

Douglas Sonders Shoots SWAT

Here is a very simple video of a very complicated photoshoot. I have trouble posing 1 subject but Douglas has to pose 7 guys, a truck, and a hovering helicopter. After turning day into night with Photoshop this is one successful shoot.

Swat Team Photoshoot - Douglas Sonders Photography from Douglas Sonders on Vimeo.

Kesler Tran Builds A Set Out In The Desert

Some photographers think taking a pretty model out to a remote location will result in a great photograph. Others know they need to build a studio on location to create something even better. Watch what Kesler Tran does when out on a dried lake bed! <
Seth Epstein Shoots Suzuki

Check out this amazing video created by Seth Epstein from The Group Digital Agency for Suzuki power bikes. Amazing stuff and much of it is shot with only available light! <
Matt Hawthorne shoots fashion in a haunted hotel

Matt Hawthorne is a talented photographer based out of Dallas Texas who has a very wide range of genres in his portfolio. Today he is shooting a fashion spread inside a haunted hotel. Click on the link to read some of the back story and the gear he used to take these photos.

Matt Hawthorne Photography Baker Hotel Mineral Wells Fashion Photo Shoot from Matt Hawthorne on Vimeo.

How To Make A Transparent Car

"Can we make a transparent car?... Of course, we can do anything given the time and the budget" https://www.youtube.com/watch?v=W3HM1bQzubw
Patrick Gosling's Playstation Composite

Patrick Gosling was faced with a problem: how do you create an image with more cars than you have available on set? This timelapse video proves that a little creative thinking can go a long way in creating an complex image without complex lighting. Click the post to read about how he did it.

Playstation GT Academy photoshoot from Patrick Gosling on Vimeo.

UK Photographer James Karinejad Makes A Pretty Mess

James Karinejad is a commercial product photographer out of Edgware, North London and his work is probably best described as clean yet imaginative. Some of the clients he has worked with have included Dolce & Gabbana, Pizza Hut, Clarins, and Addison Lee. It's also interesting to note that James made the transition to stills by first working in video.

I have always enjoyed watching these product shoots because the lighting required to make a product look desirable is often very different than the lighting needed to make a face or figure look good. In this video James...

Rock Climbing Photographer Simon Carter Scares Us To Death

I hope you are not scared of heights! Watch extreme rock climbing photographer Simon Carter as he discusses how he positions himself in open space hundreds of feet above the ground and still manages to get jaw dropping images. Click the post to view the second video.

NIKON - SIMON CARTER - EXTREME PHOTOGRAPHY from Extreme Photo on Vimeo.

Canon's Emmy Award Winning Commercial BTS

I actually just stumbled upon this and was really impressed. View the full post to see the behind the scenes video.

CANON Commercial - Freeze Tag from Saman Keshavarz on Vimeo.

John Chiara's Camera Is The Size Of A Truck

Check out John Chiara's home made camera; it's so big he had to build it inside of a trailer! If you thought it was tough getting out and shooting, you now have no excuse after you watch the amount of effort put into making these images. <
Philips Carousel

This online film by director Adam Berg and Stink Digital (http://www.stinkdigital.tv/) took home the Cannes Lions 2009 Film Grand Prix, and boy did it deserve it! Developed to highlight Philips new 21:9 cinema proportion television, the film consists of one long tracking shot a la Goodfellas (albeit with more explosions and clowns). Check out the visual masterpiece and then the making-of videos below. Betcha can't watch just once... <
Douglas Sonders captures a secret agent

Douglas Sonders is an amazing photographer out of Washington DC, and his work is very stylized with studio lighting and exotic action themes. Check out this behind the scenes video as he brings out the weapons, poker chips, and Bond characters during his Secret Agent shoot. Also check out his website for more inspiring work!

Secret Agent Photoshoot - Douglas Sonders Photography from Douglas Sonders on Vimeo.

Dylan Coulter Makes Cyclocross Look Messy

Dylan Coulter is the only guy I know who needs a special effects team when shooting top US Cyclocross athletes for the fashion spread of Men's Journal Magazine. Check out this amazing behind the scenes video of his shoot and click on the link to read about how he shot it.

Men's Journal Magazine May 2010 Cyclocross Fashion Shoot from Dylan Coulter on Vimeo.

Joseph Watts Shoots Tom Anderson

Joseph just sent this BTS video over to me. The video is lacking but the images are so good that I wanted to post this anyway. It is pretty amazing what you can do with a small softbox on a stick. You can view more details about this shoot and the final images here. ><
Joel Sartore Shoots Endangered Species

This is the is what Fstoppers is all about. National Geographic photographer Joel Sartore has created a book that will feature portraits of endangered species. To go along with his book he created a quick video promo. This video is the behind the scenes of that promo. View the full post to see the extraordinary finished product.

RARE: Behind the Scenes from Joel Sartore on Vimeo.

Ray Demski Shoots Cliff Diving For Red Bull

Ray Demski, Marcel Lämmerhirt, and Chris Stadler were all commissioned by Red Bull to shoot their cliff diving event in Hamburg. Shooting the event was no easy task but luckily for us Ray Demski was kind enough to share how they did it. <
Fresh Photography Of Caesar Lima

Here's a clever idea: Create a campaign without showing the product... Watch this quick video of my good friend Caesar Lima doing his thing and then read all about this interesting marketing idea and the technical side of this shoot in the full post.

The Making of the chocolate girl from Caesar Lima on Vimeo.

Dominique Daher Talks About Shooting Wind Surfing

Dom Daher is an extreme sport photographer. If you've ever wondered what it would be like to have to shoot commercial photos while avoiding crashing waves and aggressive surfers then this video should wet your appetite. <
Do You Know Who Dave Hill Is? You Should

I have been following Dave Hill for years now and recently he was hired to shoot a picture series for the March issue of Digital SLR Photography Magazine. Dave has an amazing style to his photography; it almost looks like an illustration. Check out Dave's website here and check out snapshots from this shoot right out of the magazine on his blog here.

090417 Girl on an Adventure - Behind the Scenes from Dave Hill on Vimeo.

How To Shoot Stills Like A Bond Movie (Or The Avengers)

Marie-Louise Cadosch of Marc and Louis Photography has put together an amazing Bond-like photoshoot. Ater you check out their BTS video you can head on over to their website: www.marcandlouis.com <
Miami Photographer Andres Hernandez Shoots A Spring Collection

Miami photographer Andres Hernandez shoots natural light catalog images for Extyn Italy. He also manages to include some really cool video in his latest behind the scenes film.

Extyn Italy / Behind the scenes photoshoot from Andres Hernandez on Vimeo.

Zack Arias sits down with CJ

I was just chatting with some people from Atlanta about which photographer to feature for the next FS video and Zack Arias seemed to be the hands down favorite. Well Chase Jarvis beat us to it so I'll pass this along to you. I have no idea how you can have a 2 hour video on youtube but if you have time to watch this check it out; they cover quite a bit of interesting topics that are sure to help you with your own photography and business. Enjoy <
Chris Benny Lights A Fire To Shoot A Dirt Bike

In this video Chris Benny shows us how he shot the cover for Australasian Dirt Bike Magazine. After you watch this professinoally edited video you should head over to his website at chrisbennyimaging.com to view his unbelieveable automotive portfolio. View the full post to read a message directly from Chris about the shoot and to view the actual magazine cover with this image. If you like what you see then leave a comment below.

ADB Behind The Scenes from Chris Benny on Vimeo.

Chase Jarvis Gets Dangerous

Chase Jarvis films some skateboarders for an investment company! Check out all the newest tools for filming HD video off your DSLR and that spare RED One camera collecting dust in your closet :) <
Graeme Murray shoots Kenny Belaey jumping over dinosaurs

Graeme Murray just sent us this interesting video of Red Bull Athlete Kenny Belaey jumping his bike through some interesting backgrounds. Check out his photos in this behind the scenes video

Kenny Belaey Photoshoot from Graeme Murray on Vimeo.

Simon Gerzina Is At It Again

A couple of weeks ago I posted a killer video of Simon Gerzina behind the scenes shooting fashion. Well he is at it again and we love his video and finished product just as much as the first one. After you watch him work check out his other photography here. If you live in NYC don't miss out on his April 10-11 workshop. Fashion Shoot Time Lapse from Simon Gerzina on Vimeo.
Glen Bowden Shoots Amanda Klaassen For Veve Swimwear

In this Video Glen Bowden knocks his Veve photoshoot out of the park. The video itself isn't extremely technical but it doesn't need to be because most of his shots were done completely with natural light! View the full post to read a message from Glen himself. View the finished shots at his website: www.glenbowden.com

Behind the Scenes footage of the Veve Swimwear photoshoot from Glen Bowden on Vimeo.

Lars Franzen Shoots A Fight

Lars Franzen shows us how to take amazing pictures outside with only small battery powered strobes. If you want to see more of Lars' amazing photography check out his site at: www.larsfranzen.com ><
Alexx Henry Shoots A "Living Portrait"

Most photographers think outside the box. Alexx Henry starts outside the box and then crams it all back into the box. If there is one video to watch this week, this Outside Magazine cover shoot might be it!
Hennessy Campaign Shot With Light Painting

I have a few blogs that I go to each day. Today both Gizmodo and Strobist had posts about this video. This is exactly what Fstoppers is all about! <
Simon Gerzina Shoots Ford Models

I just ran across Simon's website and was extremely impressed with his work. I got my hands on a behind the scenes video of one of his fashion shoots and since it doesn't have much technical info I asked Simon to write a few paragraphs about it. View the full post to read more about the technical side of what he does.

Fashion shoot with Ford Models from Simon Gerzina on Vimeo.

Chase Jarvis Makes A Music Video

Chase Jarvis is probably one of the most successful commercial photographers working in America. Luckily he is also one of the most generous photographers when it comes to sharing his knowledge and behind the scenes footage. Click the link to read more about Chase and to see the final music video. Chase Jarvis RAW: making ramshackle hearse from Chase Jarvis on Vimeo.
The Bui Brothers Shoot Justine Ezarik At Night

It's not often that we see photoshoots taking place a night. After you watch the Bui Brothers knock this shoot out, head over to there blog to view the stills from the shoot here. Justine Ezarik Photos – iJustine Photoshoot behind the scenes video from The Bui Brothers on Vimeo.
Frank Salle:  Insight on Shooting Swim Spas

I'm sure very few of you will ever have to photograph a huge swim spa in a warehouse or while being used by swimmers. Find out how Frank Salle and John Trotto pulled it off and why they needed scuba gear to do it.

The Making of a Commercial Web Video and Photography Shoot from Frank Salle on Vimeo.

Mick Gleissner Takes Us Underwater

Mick Gleissner has been featured in Elle, Maxim, Seaster, and Photo Magazine with his surreal underwater fashion images. This is one of the coolest videos I've personally watched and hope you guys enjoy it as well. Maybe our own Fstoppers writer Lee Morris can take a note or two out of MG's book of tricks.

Mick Gleissner's Underwater Photography from Mick Gleissner on Vimeo.

Nathaniel Welch:  Location Photography Specialist

Nathaniel Welch has shot with Joe Perry, Sarah Palin, Chuck Liddell, Terrell Owens, Myth Busters, Guinness Beer, Brad Pitt, ESPN, Ricky Gervais, and Snoop Dogg....just to name a few!
Oscar Van De Beek Shoots The Seat Leon Cupra R And Explosions

Here's a really cool video of Oscar Van De Beek shooting a new car. What better way to show of the new car than with fire and explosions. You can check out Oscar's amazing portfolio here.

Behind the scenes of the New Seat Leon Cupra R photoshoot from Simon De Man on Vimeo.

Mark Tipple Shoots The Underwater Project

When I think of underwater photography I think about fish and coral. Mark Tipple thinks about shooting waves and swimmers from below the surface. Check out this very quick clip and then head over to his beautiful website here.

Shooting The Underwater Project. from The Underwater Project on Vimeo.