Recent Commercial Articles
See A $500,000 Platinum Portrait Being Made
Here's a bit of fun Sunday watching: a halftone portrait made with tens of thousands of platinum balls will soon be available by special order from Platinum Sphere Portrait. Personally, I find this more intersting from an engineering point of view rather than a photographic one. And sure, a 58x80cm portrait done in half a million dollars worth of platinum is mind boggling expensive but let's be honest, wouldn't it be cool to have one of your prints immortalized in an lustrous precious metal that will never tarnish or fade?
[Interview] SLR Lounge Sits Down With Superstar Jeremy Cowart
Jeremy Cowart is a photographer after my own heart. He started out in one of my favorite cities Nashville, TN, befriend a bunch of rockstars, shot their album covers, moved into celebrity portraiture, and continues to give back with projects like Help Portrait. Our good friend Pye Jirsa with SLR Lounge recently sat down with the nomadic photographer and picked his brain a little about creativity, post production, a new LifeFinder Tour, and a new iPhone App. If you get worn out listening
How This Six Second Monster Energy Drink Commercial Was Made
This fantastic looking Monster energy drink commercial was made in a fairly easy to replicate way. Here is a behind the scenes look at what went into creating the shot.
Stop Motion Video Created With 2335 Prints
[Video] How To Light A Person For A Video Interview
We get asked to show our lighting for our Fstoppers Original interviews all the time but it seems like we always forget to shoot our lighting schemes. StillMotion just released a killer video that shows how they light interviews with key, fill, hair, and background lights. By using Profoto's new HMI lights with Air remotes, you can easily change the output of each light without moving from behind your camera. Of course all of this still applies to still photography as well.
Romantic Short Shows Off Getty's 63,103,983 Seconds of Video
Several months ago, Brazilian ad agency AlmapBBDO teamed up with Getty images to produce 'From Love to Bingo in 873 Images.' The ad showed off the extensive photographic library Getty has to offer with a creative story of boy meets girl. Recently, the same creative team came up with a similar concept to advertise Getty's video library.
15 Tips on How to Start Working with Modeling Agencies
If you are interested in the commercial side of the photography industry, working with models and agencies is a must. Approaching a modeling agency and asking to work with models can be intimidating, particularly when you aren't sure how to get started. Fortunately, Dublin based fashion photographer Anita Sadowska recently shared a video on her Youtube channel that provides helpful hints any photographer can use to get their foot in the door.
Behind the Scenes Video: eCommerce Shoot for Skreened
Skreened is an eCommerce company that specializes in on-demand screen printing. Shirts are their biggest sellers. Since each shirt design is unique, they needed a library of images with models in blank tees so they could overlay the latest designs in post. When they approached me to shoot for them, their main request was that these portraits be fun and energetic.
Shooting the "Deadliest" Crew
This striking image (pun intended) was shot by Blair Bunting for a Deadliest Catch ad for Discovery Channel. Curious to know how he did it? Well, luckily for us, his assistant Paul Morton filmed the whole thing, and Mike Maez was kind enough to edit it down into a digestible and inspiring video. Do not worry, it did not take any knocked out teeth or injured sailors to get the job done, but rather a couple of Pro-7a units and 3 high powered leaf blowers. Have a look and see for yourself!
via the ProFoto BlogSony's Stereo 3D Commercial "Two Worlds" Shot At 2500 FPS
Behind the Scenes: Celebrity Portrait Shoot With Grammy Award-Winner Fatman Scoop
A little over a year ago I had the opportunity to do my very first celebrity photo shoot with Grammy Award-winner Fatman Scoop at my studio in New Jersey. He had posted on Instagram that he was looking for photographers and videographers to collaborate with. Thinking I had nothing to lose I submitted a brief email expressing my interest and directing him to my website to review my work and to reply back if he liked my work. To my surprise, I received a response a couple of days later asking to schedule a date to shoot!
Product Photography: How To Photograph A Beer Advertisement
San Francisco Photographer Starts Project To Produce 100 Videos About Photography
San Francisco based commercial and sports photographer, Alexis Cuarezma, has just announced he is launching a YouTube channel with 100 videos on photography. He'll be discussing topics such as lighting, working with models, and taking full advantages of your locations.
How They Filmed The New Old Spice Commercial
Pros and Cons of Being a Staff Photographer
If you are thinking of taking a full-time photography position, you should read this first.
Getting Wet With The Cast Of Hawaii Five-O
Stunning Images of Frickin' LASERS Exemplify Awesomeness of Science and Photography
It’s not quite “sharks with frickin’ laser beams attached to their heads” like Dr. Evil intended, but the recently released photos of the European Southern Observatory’s new 22-watt LASER show a beautiful marriage of science and photography that’s hard not to love.
Remembering Where It All Began: Why Personal Work Is Important for Photographers
As a professional photographer, money is never too far outside of the frame. But even as the budgets and day rates continue to rise, it is important that an artist never forget why it all started in the first place.
Chase Jarvis Offers Photographers Some Words Of Wisdom
Helpful Advice for Approaching Your Photography Clients
At some point in any photographer’s career, I am pretty sure you will at some point come across clients who will just send in inquiry with zero context asking how much you charge for a photoshoot. There is no way we could have possibly been able to provide an accurate project cost estimate without having any information on a project scope to establish the parameters. These types of clients are those that keep me awake at night, not because I am incapable of delivering but because these clients will have unrealistic expectations of what we can deliver.
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Profiting Multiple Ways with Adobe Stock Images
I am always on the hunt for new stock images to incorporate into my photography and find that stock enhances my photography business in several ways. Stock provides me with the ability to incorporate different locations and textures into my images that I am not able to easily shoot. As a result, I have not only seen improvements in my own work, I have also gained an eye for spotting opportunities to take extra images to sell.
How to Begin Shooting High-End Real Estate Video
With the advent of digital cameras, drones, the Internet, and social media, video has become much more a part of every facet of advertising and our general content consumption. Even Fstoppers began by sharing behind-the-scenes videos of photographers at work to inspire and educate people all around the world. Everywhere you look, now, video is always present. Today's behind-the-scenes video comes to you from Parker Walbeck, the guy responsible for flying the LG V30 on top of a Red Weapon to compare the video output. In this video, he takes us on a real-estate video shoot and walks us through his gear and process.
[BTS] Erik Almas Shoots An Amazing Composite For Credit Suisse
Erik Almas is definitely one of my favorite photographers and this behind the scenes video does a great job of explaining his process for creating his amazing composite images. I really like this video because in addition to just the photography, it speaks to the idea and inspiration behind the photography, and why they chose to shoot what they did.
Five Tips for Surviving a Bad Day as a Photographer
Yes, photographers can and do have bad days. Following your favorite photographers on Instagram, it might seem that all the photographers in the world are cruising along while you alone battle horrible days. And guess what, bad days are more common than you might think. So, it is important that we as a community learn and help each other survive bad days. I’ve created an action plan for myself that has helped me overcome difficult days and I hope this will help you as well.
Always in Season - A Beauty Photographer's First Foray into Video
Growing up, my dad liked to quote an old song called “Warpaint” by the Brooks Brothers: “With all that lipstick powder and paint, you all dressed up like what you ain’t.” It was his defense against the inevitable growing up of his teenage daughters, but never once did I buy into it. Instead, I embraced makeup, hair styling, clothing, and more as a path to self-expression.
BTS of the Incredible Experimental Macro Short Film from the Olympic Games Opening Ceremony
Two years ago I featured a macro videographer who was creating incredible visuals using chemicals and substances. Roman De Giuli has done it again, this time for the Winter Olympics.
[BTS] Sound Triggered Ink Explosions At 5400 Frames Per Second!
[BTS Video] Monte Isom Shoots Sergio Martinez for HBO
Good friend of Fstoppers and Commercial Photographer, Monte Isom, takes us behind the scenes on his latest shoot with world class boxer, Sergio Martinez. Click through to the video to check out his lighting placement and setups. Enjoy!
[BTSV] Projection Mapping for Ford's S-Max TV Commercial
Every now and then a unique way of filming the same old car commercial catches my eye. Event Projection uses projection mapping to advertise the S-Max put out by Ford. Although the filming involves a little more than the average studio equipment, the crew is able to incorporate some great action shots without leaving their studio. Check out their behind the scenes above plus the final commercial below.