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BTSV of Air Canada's 75th Anniversary Commercial

BTSV of Air Canada's 75th Anniversary Commercial

Director and designer Karmin Zariffa was hired by SpaFax and AirCanada to turn out their promo videos in celebration of AirCanada's 75th anniversary. The spots showcase air hostess uniforms and airplanes used over the years. Karmin used a lot of in camera effects and object building to pull these off and we are thankful to be able to see how he and his team did. Enjoy this BTSV. You can see the final videos in the full post.

Michael Phelps Could Be in Hot Water for Louis Vuitton Photos

Michael Phelps Could Be in Hot Water for Louis Vuitton Photos

Some photos of Olympic sensation Michael Phelps have risen online that could land the swimmer in hot water. The photos by Annie Leibovitz for Louis Vuitton were leaked on the Internet late last week, violating the International Olympic Committee's controversial Rule 40, which states athletes can't promote any non-Olympic sponsors from July 18 to August 15. Phelps could stand to lose his medals.

Did Victoria's Secret 'Over-Photoshop' This Image?

Did Victoria's Secret 'Over-Photoshop' This Image?

Victoria's Secret has been in the news quite a bit for pushing Photoshop too far. Yesterday, on their Facebook page, they promoted their 'Body by Victoria' line and uploaded this image (within the article) to go along with it. Immediately, the public reacted in outrage about how they were pushing Photoshop too far and it eclipsed the discussion of the product itself. What are your thoughts, Did they abuse Photoshop again or is it natural? Before deciding, check out these reasons why they may not be in the wrong this time.

Behind The Scenes: Bringing The Toy Box To Life

Behind The Scenes: Bringing The Toy Box To Life

Follow The Mill Visual Effects Studio, a leading CGI and special effects global company as they walk you through the Norfolk Southern campaign, "City of Possibilites'. Computer generated imagery has always astounded me in how much processing it takes to get the final result. The great folks at the Mill explain how they the start by conceptualizing each character then moving on to shooting the live action scenes, and then finally blending the final animations into the scenes flawlessly.

Perfected Perspective Photography: Chef René Redzepi Recreated in Food

Perfected Perspective Photography: Chef René Redzepi Recreated in Food

Marketing and advertising treads a fine line. Put too little into an initiative, and the audience never engages. Go too far, and it becomes cliché and unattractive. But if you can hit that perfect balance and walk that fine line, perfection can be truly beautiful. When the guys from Golpeavisa were tasked with shooting a cover photo of two-Michelin star chef René Redzepi for Premier Class Magazine, they walked that line with unmatched poise.

Gary Land Cranks His Lighting To Eleven

Gary Land Cranks His Lighting To Eleven

Have you ever been walking through the mall or flipping through a magazine and found yourself breaking down the lighting of all the advertising images you see (or at least trying to)? I seem to be doing that all the time, sometimes without even realizing that I am doing it. Well one photog's images in particular always leave me guessing.

This Year's Olympians Are Also Sexy Super Models NSFW

This Year's Olympians Are Also Sexy Super Models NSFW

Is it just me or are the Olympians this year extra revealing? Each year ESPN releases a Body Issue which features men and women Olympians fully nude but this year other publications are also jumping on board with extra sexy Olympic imagery. For every image you have seen there are dozens of other photoshoots that also took place. In this video we go behind the scenes on a handful of these lesser known shoots featuring female athletes.

DCP Productions Puts the Geico Money Man into HDR Video

DCP Productions Puts the Geico Money Man into HDR Video

If you watch TV shows through any medium, there's a decent chance you've seen Geico's new Money Motorcycle Man. DCP Productions was kind enough to give a little behind the scenes on how they utilized 3D capture technology to video the money man and give him an HDR look. While the HDR effect has been explored extensively in the arena of stills, using it in video with 3D technology is quite innovative.

How to Shoot Comedians Will Ferrell And Zach Galifianakis

How to Shoot Comedians Will Ferrell And Zach Galifianakis

Jeff Lautenberger, staff Photographer for the Dallas News, had just three minutes to photograph comedians, Will Ferrell and Zach Galifianakis for a feature story on the duo's upcoming movie, "The Campaign". The set? An empty hotel room at the Ritz-Carlton in downtown Dallas. With no time to set up artificial lighting, Jeff improvised and had to use two windows next to the bed as a natural softbox.

The Art Of Motion Mixing: BTS With V Energy Drink

The Art Of Motion Mixing: BTS With V Energy Drink

Music and visual components have always been used together as a form of art, most famously in the music video. As technology expands so does the way we use it for expression. The people over at Frucor (V Energy Drinks) recently challenged Joel Little, lead singer of Goodnight Nurse, to create a single track that could be played (mixed) live using only a body's movements in this unique musical and visual journey of a marketing campaign.

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