Elinchrom has been the brand of choice for years many Europeans and Australians photographers alike. They are cheaper than Profoto or Broncolor, offer a good range of modifiers and – unlike Paul C. Buff – have service centers outside of the USA. To many photographers they also have been a great way to get into studio photography before moving up to Broncolor or Profoto. With the Elinchrom ELC Pro HD, it seems like the brand wants to change that and offer a higher-...
With the recent announcement of the Profoto B2, Elinchrom's position in the ultra-portrable strobe pack market was somewhat overshadowed as the former exceeded the Elinchrom Quadra Hybrid in many aspects. Not to be outdone, Elinchrom has now announced the release of its next generation on-location pack and head kit known as the ELB 400.
Alexis Cuarezma is back again sharing the "hows" and "whys" behind one of his latest shoots: fitness portraits of IFBB bikini professional Ashley Pfaff. He has graciously included a very in-depth video where he explains how he set out to accomplish these shots, and he also provided his mood board, gear list, and lighting diagrams along with extensive commentary on the "whys" and "hows" of it all. You absolutely don't want to miss any of what he has to say! Start with the video and then dive in below!
After 13 years of being involved in academia as either a student or instructor, I stumbled upon possibly the best way to save big on photography gear: educational pricing discounts. For years I have been aware of discounts on software and other items from websites like JourneyEd and Academic Superstore, but it wasn't until very recently that I found some of the biggest brands in lighting — Profoto, Elinchrom, and Broncolor to name a few — offer great discounts for students and teachers.
Learning to find the perfect light is something that takes time and experience. But what do you do when the perfect light isn't there? Shooting in hard sunlight isn't always the most flattering or ideal situation. Don't settle for less than ideal results, bad light doesn't have to mean bad images. In this tutorial you'll learn how to defeat hard light by scrimming and lighting to completely reset your lighting conditions and take control of your shoot.
Shooting on a clean white backdrop can be one of the more complex in-studio lighting setups around. Properly exposing for full lengths while giving your models room to work can require four or more extra lights and considerable amount of setup time. While taking the time to take care of the details is important for getting the perfect image and saving yourself hours of retouching on the back end, sometimes you just want to get a nice clean background without the hours of prep.
As a photographer, my skill set is constantly put to the test. In most cases, I’m handed an idea on a slab of wood and the mission is to hand that idea translated to a tangible artifact back to my client on a silver platter. It’s never an easy process, but it’s a part of my job.
For many, the 7’ parabolic umbrella seems like a one-trick pony. The textbook move of sandwiching the camera between the subject and the light for an edgy, high-key look is quickly growing old. In this video, commercial photographer Joel Grimes shows a different way of using the 7’ parabolic to create soft, high-key images best suited for beauty photography.
Joey L. is a photographer best known for his stunning personal work creating portraits of the peoples of Ethiopia, India, Indonesia, and other exotic places of the world. He uses studio lights on-location to achieve his unique and dramatic look for his portraits of these exotic people. Consequently, he is frequently asked about what lighting gear he takes with him for those kinds of shoots. Recently, Joey made a video and blog post outlining three major options for portable studio lighting for photographers with varying budgets who want Joey L.-esque studio lighting on the go.
A great portion of my business is spent on architectural photography. My technique involves using a mixture of ambient light, flash, and tungsten hot lights blended and masked together in post to create well lit images that are time consuming to shoot and often frustrating to edit. I'm always looking for other techniques and resources to incorporate that will allow me to work more efficiently and/or improve my images. This week I found such a technique right under my nose.
Until now, High Speed Sync (HSS) has been a luxury feature designed exclusively for speedlights (and select new strobes), allowing you to shoot using strobes at shutter speeds previously unavailable. However, announced this morning, Profoto has enabled High Speed Sync solutions to their beloved B1 studio strobe, and best of all? It's available now as a simple firmware update.
Artificial lighting can be overwhelming, there are thousands of options to modify one single light source and there are dozens of companies that claim they have the best product and best bang for your buck. Regardless, photography equipment is expensive and I know I'd rather not waste money on a gimmick product when the same result could be achieved with just the right strobe placement or accessory.
Many of us know what it feels like to have or want to do a strobed on-location portrait without the benefit of an assistant. In fact, many of the portraits that I believe to be my best were done without an assistant and only with one strobe. It's all about good strategy and proper planning gear/creative-wise. This video by the Slanted Lens does an excellent job preparing you on how to do this kind of shoot effectively. Read below to learn more.