11 Mistakes That Make a Portfolio Look Unprofessional
A portfolio is not a gallery of your favorite photos. It is a sales tool, and its only job is to answer one question in a potential client's mind: can this person deliver the specific thing I need, done well? Most portfolios fail at that job not because the photography is bad, but because of a handful of avoidable mistakes in how the work is chosen, ordered, and presented. A viewer forms an impression in well under a second and decides whether to keep looking or move on within a few images. Here are eleven mistakes that quietly cost you that decision, each with a fix.