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Recent Fashion Articles

NY Times Photoshops Fashion Model - Says Readers Understand It's Fantasy
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The New York Times is being forced to examine their policy in regards to retouching on their images. Of course, they stand by the fact that manipulation of their news images "strictly forbidden.” But recently, they received backlash when the cover of their [style] magazine T had what many readers felt was a fashion model that looked 'shockingly thin' and 'underage.'

Abercrombie & Fitch CEO Goes on Record With His Hate for ‘Fat Chicks’
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Abercrombie & Fitch has developed themselves into a household name in the fashion industry with their sexy lifestyle-sque advertisement photography and affordable clothing. However, a recent discovery shows that A&F no longer carries XL or XXL sized womens clothing in their stores. The reason for this is because they want “thin and beautiful customers” and that “fat chicks will just never be a part of the 'in' crowd.”

"Take My Picture" How Fashion Photography Has Changed
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This short documentary talks about how much has changed in the past 20 years in the fashion industry. With the integration of bloggers and the boom of photographers fashion has morphed into this ever growing industry. It is pretty fascinating how these photographers take their photos and basically stalk these models.

Behind The Scenes With Peter Coulson As He Shoots A Model In The Streets Of Melbourne
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Australian Fashion and Commercial Photographer Peter Coulson with Arterium Creations put together this video from one of his fashion shoots in Melbourne. Not your typical studio setup, Peter is out with his crew shooting in the open streets, complete with the public watching and potentially ruining some of his shots. See as he works with his model and they have a great time creating some stunning street-fashion images.

Ted Talk - Professional Model Cameron Russell Asks, Why Be A Model?
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As a part of a recent TED series, 'Be Fearless', Cameron Russell, who has been a professional model and walked for some of the biggest names in fashion, advises young women everywhere not to look at modeling as a viable career path. In such bold claims, she gives a look into the fashion industry from the viewpoint of a model.

Behind The Scenes: Creating A 1930s-Themed Fashion Shoot In Detroit
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Detroit-based fashion photographer Paul Manoian recently released this informative (and cold!) BTS video of him shooting models using vintage automobiles, clothing, and styling. Paul touches on what he does to keep a shoot running smoothly, especially in below-freezing weather: keeping the crew and models fed and happy, moving quickly between locations, and having a clear idea of what you want to accomplish. The final images are pretty incredible, if I say so myself. Goes to show what you can accomplish with a dedicated team and a clear end goal in mind.

Fashion Photography 101 Workshop With Lara Jade
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If you have any interest in fashion photography then you won't want to miss this free 3-day workshop hosted by creativeLIVE. Now, starting today October 22 through Oct 24, fashion photographer Lara Jade will be teaching Fashion Photography 101. Lara will cover casting your styling team and model to the shoot day itself: shooting in-studio and on-location, lighting techniques, model direction, and finally, retouching, business, marketing, and social media advertising. Whatever your experience level, you can learn something from this workshop.

Victoria's Secret Revealed - Unretouched vs. Retouched Photos
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A few months back Victoria's Secret accidentally released a dozen unretouched photos from a shoot with supermodel Doutzen Kroes. We shared those images in a post on Fstoppers and it caught the attention of many of you. The retouched versions of those same photos are now out. Let's compare the results!

Lindsay Adler Shoots Her "Chroma" Fashion Editorial
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A lot of times on FStoppers we see shoots that are very gear focused, after all that's what we're here for isn't it? We tend to focus on shoots that have some sort of technical wizardry behind them, but sometimes it's best to strip away all of the extras and focus on what you're shooting. In this video Lindsay Adler takes us through a very cool fashion shoot that is lit very simply using only a beauty dish and a small silver reflector.

Portraits and Projection Mapping in Fashion Photography
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We've seen behind the scenes videos of how projection mapping can be used artistically and commercially. Tobias Bjorkgren takes on a slightly different angle and applies the concept to his latest fashion shoot. The use of projection allows him to stand his models in front of varying scenes without having to leave the studio. To see the final images, check out his blog. What do you think of the effect?

Guess the Photo, Win Printing from PostalPix
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WINNER: Tracey Shrier

If you have pictures on your iPhone and wish they were decorating your walls instead of being forgotten in your camera roll, then PostalPix is the service you have been waiting for. Now you can win $75 worth of printing (enough to print 'till your heart's content) if you can guess what this extreme close-up image is.

[Behind The Scenes Video] The Making Of A Cover Shot With Supermodel Coco Rocha
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You might remember Coco Rocha from her past ELLE controversy that we recently posted. She's definitely one of the industry's top models. This time, we take a look at the making of a cover for Target Style. How many shots does it take to get 'the' cover shot when you have a supermodel as your subject? Take a look and find out.

[BTS] Guess Jeans Spring/Summer Photoshoot
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So this video is mostly just absurdly attractive people having their pictures taken, but this video really gives you a great idea as to how big the scale of these productions are. They also seem to be using a lot of natural light for these shoots, which is kind of amazing.

[Video] Etnies' Aimless - Behind the Scenes
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"Public Domaine" was the name of a skateboarding themed art exhibition that took place at The Gaîté Art Museum in Paris last summer. To celebrate their 25th Anniversary, shoemaker Etnies commissioned award-winning skateboard filmmaker Mike Manzoori to create a unique piece of video art for the exhibit. And unique is exactly what he provided with a bizarrely super wide angle aspect ratio film that was projected on the walls of the exhibit. He also used some very interesting tools to achieve this look, including the RED One, Custom rigs for holding 3x DSLRs, and a spinning 360 GoPro Rig. To see the full post click here.
[Humor] A Trick Any Fashion Photographer Needs To Know
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Doesnt matter if you're a pro, semi-pro or a beginner - you can always learn new things. Check out this great trick for all you fashion photographers out there. This might save you some post processing time and more importantly, people wont judge you for retouching the models in your shots. Do you have secret tricks of your own? share it with us below.
Do you think this commercial is offensive? answer our poll
The Wednesday Rundown 12.7.11
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Howdy and welcome to the Wednesday Rundown. This week we have a BTS video from a group that took a beautiful trip to Zion National Park. They capture their trip and the breath taking views in a well documented video. It will make you want to skip your morning commute tomorrow and head outdoors. If you have a video that you think we might like to post, please click on "submit content" above.




The Wednesday Rundown 11.16.11
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Howdy and welcome to the Wednesday Rundown. This weekend I had the chance to sneak into an old abandon mental hospital. It was pretty crazy how easy it was to simply open the door and enter. I didn't even have to get by a fence to get into this place. I was inspired to find some photo shoots done in this type of environment. Enjoy! If you have a video that you think we might like to post, please click on "submit content" above.




[Picture] Please Photographers, Stop Wearing Fanny Packs
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As photographers, we have the coolest job in the world don't we? There is one thing that is the opposite of cool though. It is the fanny pack wearing photographer. Yes, I know you it might be convenient, but please, just use a normal bag. If you like wearing your gear then I would highly suggest a shoulder bag or a backpack. Anything but a fanny pack.
Everything You Need to Know about Shooting Fashion
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FashionPhotography.com: "Within the photo world, fashion photography is one of the most sought-after careers, and it’s easy to see why. It can be limitlessly lucrative, glamorous and high profile – making it an extremely competitive branch of the business to break into. Without the know-how to properly shoot fashion photos and the savvy to market yourself, it can be nearly impossible to get established. That's where Fashion Photography Exposed comes in. In this utterly comprehensive and supremely educational DVD, famed fashion photographer Melissa Rodwell will show you step by step how to get started and succeed. From lighting, gear, and the technical aspects of capturing fashion images; to the importance of putting together a great team; to understanding the business side; to marketing your portfolio - Fashion Photography Exposed is a tell-all, no-holds-barred educational tool that will help you forge your exciting path in fashion photography."

Get all the details and pre-order from: FashionPhotography.com
Basketball Never Stops: Filming A Nike Commercial With Only One Light
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If you were approached by a big client and asked to only shoot with one light, would you freak out or would you make the most of the situation? In Nike's latest basketball commercial Basketball Never Stops, they only used one single hard light to tell the story how the game and fans go on even after the court lights turn off. I think videos like this are a great reminder that sometimes less is more. Sometimes a simple setup can still produce dramatic results (even if you have you substitute a helicopter for a lightstand). Check out the video below and click the full post to see a short Behind The Scenes video on the making of this latest Nike Ad.
Does Adidas Use Too Many Lights For Their Ad Campaigns?
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A big part of what makes commercial photography so interesting is it often requires photographers to incorporate the latest graphic trends into their work. In other words, in order to cut the mustard in commercial photography, you not only have to be at the top of your game but you also have to produce something eye catching in a market full of interesting media. That's exactly what photographer Gary Land did with his latest Adidas ad featuring soccer superstar Lionel Messi. However, his arsenal of Profoto lights and heavy photoshop has caused a bit of controversy over on the Strobist website where many photographers are claiming the final image is a bit overkill. I personally love the final image and think the direction Gary went is exactly what separates the boys from the men. However, I can appreciate the purists point of view who think great advertising photos should remain true to real life and capture a more realistic vision. Check out this great behind the scenes video of the latest Adidas shoe ad and let us know what you think in the comments. Check out Gary's interesting website as well for more inspiration.
The Wednesday Rundown 8.3.11
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Howdy and welcome to the Wednesday Rundown. This week check out a great rain shoot that has some great instructional teachings. The photographer takes us though each light setup and the effect it gives the final image. We also have our first BTS contest submission. Check it out! If you have a video that you think we might like to post, please click on "submit content" above.
The Wednesday Rundown 7.13.11
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Howdy and welcome to the Wednesday Rundown. This week we start off with a portrait shoot around the house and yard. The photos turn out very good with a couple of lights. We also have a BTS of a video shoot the Texas Parks and Wildlife created. If you have a video that you think we might like to post, please click on "submit content" above.
Today "The iPhone Fashion Shoot" Is 1 Year Old
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On July 4th last year Patrick and I published "The iPhone Fashion Shoot" and we wondered if anyone would like it. At the time Fstoppers.com was reaching about 700 photographers per day. To our surprise, websites around the world started sharing the video immediately and on July 5th we got over 23,000 visitors. Fstoppers was actually getting so much traffic that we couldn't edit anything or make a new post for 3 days because our server kept crashing. Although we made this silly video half as a joke, it really made Fstoppers.com what it is today because the popularity from this single video was enough to gain thousands of loyal readers. It's fun to look back but it also makes me wonder.... what in the world can I do to top it?
The Wednesday Rundown 6.8.11
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This week we have Lindsey Lohan's last photo shoot before hitting up her mug shots. This shoot has some huge light modifiers and a photographer with a unique portfolio. We also have a fashion shoot with a berry farm as the backdrop. If you have a video that you think we might like to post, please click on "submit content" above.
BTS Of Nike Chosen Campaign: Extreme Sports At Night
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I just ran across an incredible ad by Nike called "Nike Chosen." The concept was to grab the best surfers, snowboarders, skaters, motocross, and BMX riders and film them doing their thing at night. The BTS footage (that can be found in the full post) is not as informative as I would like but if you pay attention to the details, there is a lot to be learned. The lighting, especially for the surfing session, is really amazing and although you may not ever do a shoot of this size, the same techniques could be used for your still photography at night.
The Wednesday Rundown 5.11.11
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Howdy, and welcome to the Wednesday Rundown. Thanks for everyone sending in videos. It is great to see what the crowd is creating out there. Check out the unique engagement shoot in the grocery store and the senior photos taken in Oregon. If you have a video that you think we might like to post, please click on "submit content" above.
Behind The Scenes With Fashion Photographer Mario Testino
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Most guys are drawn to fashion photography for the over the top concepts and beautiful women. The issue is that most of these men will never truly gain an interest for fashion and sadly, shooting a pretty girl isn't really "fashion photography" at all. Mario Testino is to many, the top fashion photographer in the world. Testino rarely allows cameras to roll while he shoots but in these three videos we can get a glimpse of what a true fashion photographer is. Check out the full post for the other two videos.
You Have 7 Days Left To Design Noam's Next T-Shirt
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This months Fstoppers Photoshop contest is all about helping Noam Galai (The Stolen Scream). His image was stolen hundreds of times and to make a small portion of his money back he is selling a few of his personal "scream designs" in his scream store (both Patrick and I have already been sporting a couple of his shirts around town). The winner of this months contest will win a shirt with his or her design and an Urban Design 70 bag from Think Tank. Learn all of the details and download the high res image here on the forum.
The Wednesday Rundown 1.5.11
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Howdy, and welcome to the Wednesday Rundown. For those who may be new to the site, my name is Jerrit, and I go through all of the videos sent in to us by you, the readers. Not every video can make the front of FS but many videos do have a lot to offer. Instead of throwing all of these extra videos out, I compile my favorites (which are usually the most informative) each Wednesday so you can learn from them as well. If you have a video that you think we might like to post, please click on "submit content" above.

The Wednesday Rundown 12.29.10
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Howdy, and welcome to the Wednesday Rundown. For those who may be new to the site, my name is Jerrit, and I go through all of the videos sent in to us by you, the readers. Not every video can make the front of FS but many videos do have a lot to offer. Instead of throwing all of these extra videos out, I compile my favorites (which are usually the most informative) each Wednesday so you can learn from them as well. If you have a video that you think we might like to post, please click on "submit content" above.

Marie-Louise Cadosch Shoots Fashion In A Bus
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Here is an interesting photoshoot where Marie-Louise Cadosch lights her model inside an old bus. Instead of trying to fit the lights inside, they decide to light through the glass and the results speak for themselves.Check out the final images and more info from this Fashion Breakdown shoot here and more on the toning of these images here. <
The Wednesday Rundown 9.8.10
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Hello everyone and welcome to the Wednesday Rundown. What an amazing long weekend in NYC, the weather was perfect. This week we have a couple of car shoots. One breaks down the lighting very well. We also have a themed bad to the bone shoot that gets a little crazy. Send in your behind the scenes video to fstoppers. contactfstoppers@gmail.com
The Wednesday Rundown 8.25.10
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Hello everyone and welcome to the Wednesday Rundown. Another wedding weekend for the crew here at Fstoppers. With a three day weekend coming up and no gigs set for that weekend my mind has started to think where should I go. camping, maybe some rock climbing? Check out the rock climbing shoots I found on the net. It always amazes me all the different photo shoots people have done. contactfstoppers@gmail.com
The Wednesday Rundown 6.30.10
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Hello everyone, hope the weekend went well for you. I had a great weekend doing two shoots, one for Lee right in the middle of Manhattan and one on my own. I have been using the forum to get ideas and feedback on shoots and some business advice. www.fstoppersforum.com . This week I have ran across some beautiful models in the behind the scenes videos. Finding attractive models is something we can all do to make our photos stand out even more. If you have any questions, comments or even need some feedback check out the forum. Thanks again for the comments everyone. contactfstoppers@gmail.com

The Wednesday Rundown 4.07.10
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Hello this is Jerrit again. Another Wednesday Rundown coming right up. The summer is around the corner and videos about the water are coming in. Hopefully they will inspire you to drag that camera out with you to the beach or pool. Also check out the behind the scenes shoot by Blue Tide Productions, they popped some photos out for an apparel company. Click the post to check out all the videos submitted this week!